News Broadcasting
What content will work on Mobile still the big question
SINGAPORE: Though a lot is being said about mobile TV and visual content, yet what sort of content will really make waves is not very clear. At the recently concluded Broadcast Asiat 2006, one saw a considerable interest amongst vendors and operators, including broadcasters for the reduction of commercial mobile television services. Basically two methods are being used streaming and broadcasting.
For broadcasting, a number of standards have been developed to offer mobile broadcast TV, including DVB-H, DMB, ISDB-T and NediaFLO.
Speaking on a session on synergies and convergance on mobile TV, on how to optimise content for the mobile, Laurant Weill, president Visiware said, “The idea is to make use of interactive tools, and deliver video content on 3G platforms. Content providers should aim to convert mini series into four minute clips or so. Also, try to repurpose the available or create altogether new content. We should also try and summarise the existing standard TV formats. Make automatic clips of a existing news programming as conusmers want to see a V-navigator experience.”
I-pop executive VP Colin Miles added, “The applications have to be synchronized with the existing TV shows and thanks to use of sms we already have interactive audience who will be more than willing to try new content.”
While mobile TV services are in their infancy and both research and adoption levels suggest that in the medium term they have potential to generate significant revenues, Juniper Research believes that the total market for streamed and broadcast TV services will increase from $136 million to more than $7.6 billion by 2010.
NPTV marketing director Laurent Chouraqui was of the opinion that the number of standards developed to offer mobile broadcasters including DVB-H, DMB, ISDB-T amd MediaFlo will help the synchronization of TV content. But over a period of time content users should ease the creation of mobile content for consumers. Make automatic clips of a existing news programming as consumers want to see a V-navigator experience.
He added, “Linear content will not work on Mobile. New and interesting content will have to be developed. Like, for example the best moments of the World Cup. So, the challenge is really is developing fone minute content, special teasers and mini series.”
News Broadcasting
Kamlesh Singh receives Haldi Ghati Award from MMCF
India Today Group editor honoured for three decades of journalism at Udaipur ceremony.
MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.
The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”
Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.
The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.
Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.
In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.
