GECs
Virtual Fireside Series: Watch BARC India CEO Sunil Lulla live on 25 September
MUMBAI: Taking ahead its virtual fireside series with leading professionals spearheading the broadcast industry in India, Indiantelevision.com will be hosting BARC India CEO Sunil Lulla on 25 September 2020. The session will be helmed by our founder, CEO, and editor-in-chief Anil Wanvari.
During this chat, Lulla will be sharing the impact of pandemic on the television and broadcast industry, television viewership, technology, advertising, and much more.
With over 35 years of industry experience, Lulla has worked in leadership roles across media (TV, Digital), brands (marketing) and advertising (agencies). He has worked at J. Walter Thompson, Balaji Telefilms, HMV Saregama, MTV India, Diageo, Indya.com, Sony Entertainment Television, Grey Group, Times Television Network, and others. Lulla's longest stint was at J. Walter Thompson as director of client services for India, China and Taiwan between 1985 to 1996. He was also part of the which helped turn around Sa Re Ga Ma (HMV). Lulla played a key role in starting, shaping and developing the Times Television Network (owned by the Times Group) which comprises successful and leading TV channels: ET NOW, MOVIES NOW, ROMEDY NOW, TIMES NOW and zoom.
He is associated with several industry bodies and associations and drives policy and agenda setting for the advertising, media and entertainment industry. Simultaneously, he continues to be on the boards of multiple companies.
Watch our previous virtual fireside chats with industry veterans
The virtual fireside series in its previous sessions has hosted eminent industry professionals such as Zee Entertainment Enterprise Ltd chief growth officer – advertisement revenue Ashish Sehgal; Sri Adhikari Brothers Group MD Markand Adhikari; Applause Entertainment CEO Sameer Nair; Republic Media Network founder Arnab Goswami and several others.
Keep watching this space to know more.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
