Gaming
Vi, Deloitte India, and start-ups partner to showcase consumer use cases at IMC 2023
Mumbai: Leading telecom operator, Vi has partnered with Deloitte India and new-age start-ups – iB Cricket and Yudiz Solutions to demonstrate its consumer use-cases at the India Mobile Congress (IMC) 2023 scheduled on 27-29 October 2023 at Pragati Maiden in New Delhi. With these partnerships, Vi is poised to make a profound impact in the realms of gaming and education.
At IMC 2023, Vi is bringing two captivating VR Games use-cases – VR Cricket in partnership with iB Cricket and VR Combat Shooting in partnership with Yudiz Solutions. In addition, it will also be showcasing XREduTech use-case in partnership with Deloitte India.
VR Cricket will be using a VR headset where customers are transported into the heart of a cricket stadium. One bats in world-class VR stadiums and feels the roar of over 100,000 fans cheering as they play. This game-play will be live-streamed on a large TV screen, thereby leaving the audience with a great visual and cricketing feast. VR Combat Shooting is an exceptional VR gaming adventure that ensures players an adrenaline-pumping experience as they gear up for intense combat scenarios, all made possible by a VR headset and their VR perspective is mirrored on a large TV screen, offering an exhilarating shared experience.
With Deloitte India, Vi is bringing a multifaceted metaverse experience that includes an educational journey into ISRO’s history and the Chandrayaan launch, as well as a tribute to the accomplishments of Rakesh Sharma, India’s first citizen in space. The solution transforms classroom training to an XR (eXtended Reality) based experience.
In addition to the above use-cases, Vi will also be bringing an immersive cloud gaming service in partnership with CareGame and Vi AirFiber use-case a Smart Home experience where all devices are connected and can experience a high-speed 5G experience.
To experience the limitless potential of technology, exciting games with a lens of innovation at IMC 2023, visit the Vi booth in Hall 5 Booth #5.15.
Gaming
Konami concludes successful eFootball India campaign
Campaign featuring Rinku Singh, Varun Chakravarthy and other stars boosts engagement ahead of FIFA World Cup 2026.
MUMBAI: When cricket meets football in the virtual world, even the biggest fans can’t help but score and Konami’s latest eFootball campaign in India has clearly hit the back of the net. Konami Digital Entertainment has successfully wrapped up its India campaign for eFootball, which brought together cricketers Rinku Singh and Varun Chakravarthy, actors Naslen Gafoor and Chandu Salim Kumar, and footballers Sahal Abdul Samad and Shubhasish Bose. The multi-star campaign generated strong excitement across gaming, football, and creator communities through social content, fan participation, and in-game engagement.
Building on the initial launch that featured a limited-time Lionel Messi card, the campaign united fan communities, lifestyle creators, football creators, and competitive eFootball influencers. It significantly expanded the game’s visibility and deepened engagement with fans across the country.
The campaign also saw thousands of entries submitted as part of its social media engagement challenge, reflecting high levels of community enthusiasm and active creator involvement.
Looking ahead, Konami plans to build on this momentum with more eFootball experiences for Indian fans as the FIFA World Cup 2026 approaches. With global attention on the tournament set to rise, India will remain a key market for deepening community engagement and bringing fans closer to the action.
In a country that lives and breathes sport, Konami has shown that mixing real-world stars with virtual thrills is a winning formula leaving fans eagerly waiting for the next goal.
