GECs
UTV buys Indiagames, Ignition Entertainment for Rs 1.28 billion
MUMBAI: UTV Software Communications Ltd. is making a foray into gaming by acquiring controlling stakes in UK-based Ignition Entertainment and Indiagames for a total for Rs 1.28 billion.
While UTV will pay Indiagames, a mobile and broadband gaming company, Rs 680 million, the acquisition of 70 per cent in Ignition Entertainment will cost Rs 600 million. Ignition Entertainment is a console gaming company with an annual revenue of around $15 million.
“We presently create, develop and aggregate content for TV, movies and animation. With an objective to create content across all entertainment platforms, the company has ventured into gaming. This will give us exposure to the rapidly growing mobile, PC and console gaming industry,” UTV said in a release.
Indiagames CEO and founder Vishal Gondal will continue to head the company and evolve synergies with other UTV businesses in the creation of cutting-edge games. The company reported annual revenues of around $5 million for the last fiscal and has an employee strength of 270 people. “Post transaction the shareholders of the company will include Cisco Systems, Adobe Inc. and Management. IG is presently involved with mobile game development, publishing and distribution across 67 countries through 80 telecom partners like Vodafone, Verizon, Hutch and Airtel. Its latest venture into PC games distributed online through broadband ISPs like BSNL, MTNL, Airtel and Tata VSNL amongst others is expected to be a major value driver,” the release said.
The acquisition of Ignition Entertainment will bring to the table relationships with hardware manufacturers, game developers and distributors such as Sony, Nintendo, Microsoft, SNK, Konami, Atari, Virgin and Wal Mart. “Ignition is presently developing a top end game ‘WarDevil’ budgeted at around 10 million pounds and is expected to release it in the year 2008 exclusively on the Sony Playstation3(tm) (PS3) platform. PS3 was launched in November 2006 in Japan and the US and it is expected to sell more than 30 million units by the end of 2008,” UTV said.
UTV plans to invest Rs 1.35 billion in the development of animation movies over the next three years. “Simi Nallaseth, one of the key animators of the international smash-hit animation movie Ice Age is developing one of the productions. Arnab Chaudhury, former Head of Channel [V] and Creative Director of Turner International (Asia), will be working on another project. We are now in the scripting stage of our CG animation production with Will Smith’s Overbrook,” UTV said.
UTV’s scrip, however, fell 4.83 per cent on the BSE, closing the day at Rs 263.95.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
