GECs
&TV presents the story of ‘Yeshu’, a first for a Hindi GEC
MUMBAI: To highlight the virtues of compassion, kindness, hope, love and forgiveness in these times of crisis, &TV will present the inspiring tale of Yeshu. &TV has bagged Priya Gold Lite Biscuits as sponsor.
The show features a stellar cast — Vivaan Shah portrays the role of young Yeshu, Sonali Nikam is Mary, Aarya Dharmchand plays Joseph, Darpan Srivastava is King Herod and Rudra Soni as Herod Antipas, along with others. Produced by Arvind Babbal Productions, the serial will premiere on 22 December at 8 pm on &TV and will air every Monday to Friday.
Yeshu is the story of an exceptionally benevolent child who only wants to do good and spread happiness all around him. His love and compassion for all is a stark contrast to the dark, evil forces prevalent during his lifetime. Witnessing the various atrocities on his family and in society has a deep impact on him. His attempt to help others and ease their pain often leads to situations where he inevitably ends up being hurt and condemned, by not just the oppressors, but also people at large. But even that does not stop Yeshu from continuing on his path.
Born in a cowshed, Yeshu, in his growing up years, has profound knowledge and understanding of spirituality and religion, which shapes his core beliefs of love, compassion, forgiveness and peace. While he is blessed with miraculous powers, he is unaware of them. Through his childhood, Yeshu is nurtured and guided towards his life purpose by his mother.
&TV business head Vishnu Shankar said, “We have always been successful in presenting interesting and unique characters like Bhabiji, Daroga Happu Singh, Gudiya and most recently, the father of the Indian Constitution, Dr. B. R. Ambedkar. Today we are ready to launch yet another remarkable show titled Yeshu. While it is one of the most iconic stories, it is untold and unheard in the Hindi GEC space. This story is relevant for audiences across geographies and age groups and we are confident that Yeshu will resonate positively with all our viewers.”
Producer and series director Arvind Babbal said, "The ongoing pandemic has impacted everyone’s lives, leaving them distressed and helpless. Through Yeshu, our attempt is to spread compassion, happiness, and positivity in the minds of our viewers. It gives out a message of hope, selflessness, empathy, love, compassion, forgiveness, generosity, and kindness. These are all important human virtues. I am confident that viewers will be receptive to the show and I carry immense pride to present a show like Yeshu along with &TV in front of a very eager audience.”
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
