GECs
The History Channel to hit Scandinavia on 1 February
MUMBAI: The History Channel UK, a joint venture between A&E Television Networks (AETN) and British Sky Broadcasting (BSkyB), has announced an agreement to distribute The History Channel to Scandinavia, including Norway, Sweden, Denmark and Finland.
Through an agreement with Norway’s Canal Digital, the channel will debut in Scandinavia on 1 February 2007. Available to approximately one million households across the region at launch, the channel will be broadcast in English with local subtitles for each of the four countries.
The channel in Scandinavia will be programmed by The History Channel UK, but will offer a separate schedule from the UK service. The network will air on channel 27 in Norway, Denmark and Finland, and on channel 28 in Sweden, informs an official release.
The History Channel features award-winning programming that covers a variety of topics, including ancient history, contemporary history, military history and conflict, and technology and transport. Among the original series that air on the channel are Battle Stations, Engineering an Empire, MegaDisasters, and Digging for the Truth; specials include The Crusades: Crescent and The Cross, Titanic, French Revolution and Egypt: Beyond the Pyramids.
The History Channel UK commercial director Ian McDonough said, “Scandinavia is a hugely important market for us and we are excited to be launching The History Channel with a partner as strong as Canal Digital. The Scandinavian people have a keen interest in history and the channel’s programmes offer the highest production value together with topics ranging from the Ice Age to the Digital Age.”
“We are very pleased to launch The History Channel Scandinavia, and expand significantly our European footprint,” said International AETN Vice President Sean Cohan. “As the brand’s visibility in the region grows, we plan to offer viewers our award-winning content across platforms – via mobile, broadband and VOD. We also look forward to introducing our other channels, The History Channel HD, The Biography Channel, Crime and Investigation Network in Scandinavia in the near future.”
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
