iWorld
The Economic Times launches ETMarkets Crypto Corner
Mumbai: The Economic Times digital team has launched ETMarkets Crypto Corner, presented by CoinSwitch Kuber, to bring awareness around cryptocurrencies as an asset class and guide readers on the regulatory compliance and norms that might be on the anvil.
The digital platform will bring a multi-format experience leaning on data, text and audio-visual formats to immerse readers in all things related to cryptocurrencies. “The team of reporters from Economic Times and experts from CoinSwitch Kuber will endeavour to break down jargons, bring simplicity to a subject that is notorious for its complexities, taking care to alert readers on every regulatory or legal change that may affect their wealth,” said the statement.
“Crypto has been gaining massive momentum and the demand for it is only getting stronger in India, and globally. However, there is a shortage of relevant and verified information on this asset class,” said CoinSwitch Kuber, chief executive officer, Ashish Singhal. “As India’s largest crypto investment platform, we thought it would be a good start to get the right message across. Being India’s go-to destination for news and views on financial markets, ETMarkets’ extensive reportage on the crypto market will help new and seasoned investors make an informed choice.”
“At ETMarkets, we believe in serving our readers with the best possible vantage point to understand and invest in an asset. Be it the ripe old ones, or the new emerging asset class. We have a meticulous approach to our reporting that is married with a clear line of thought on ‘what’s in it for me’ analysis for each investment opportunity,” stated The Economic Times Digital, business head, Sanjeev Kumar.
iWorld
Hari Om OTT bets on AI-first filmmaking after Bharat Next Gen takeover
Platform plans six devotional series yearly, with Dronacharya set for June 2026 release.
MUMBAI: Lights, camera… algorithm. In a move that blends mythology with machine learning, devotional streaming platform Hari Om OTT is placing artificial intelligence at the heart of its filmmaking playbook. Founded by media entrepreneur Vibhu Agarwal and recently acquired by Bharat Next Gen Digital Pvt Ltd, the platform has announced a full scale AI first content strategy that positions artificial intelligence as the backbone of its film production model. The company plans to launch six original devotional series annually, beginning in the upcoming financial year.
Rather than treating AI as a post production shortcut, Hari Om OTT says it has spent the past 14 months building a full 360 degree in house AI ecosystem designed to power the entire creative pipeline. The platform has assembled a specialised internal team that includes AI Creative Directors, devotional content researchers and dedicated scriptwriters, bringing everything from concept development to execution under one roof.
The studio already has multiple films in production and is targeting at least three theatrical releases in the coming financial year. Leading the slate is Dronacharya, scheduled for release in June 2026, followed by Khatushyam Ji, Salasar Balaji and Rani Dadi Sati. Additional projects in development include stories centred on Agrasen Maharaj Ji and Chatthi Maiya.
Beyond feature films and series, Hari Om OTT is also expanding into a documentary vertical that explores the cultural heritage and temples of different Indian states. Designed as a state wise tourism promotional series, the project will use AI driven visual tools to offer immersive glimpses into India’s spiritual and architectural legacy, aiming to connect devotional storytelling with heritage tourism for global audiences.
Bharat Next Gen director Kanhiya Mittal described the upcoming slate as the start of what he calls a new cinematic movement powered by artificial intelligence.
“With Dronacharya, we are initiating a new cinematic movement powered by AI. This technology allows us to present India’s sacred history and cultural legacy with greater scale and authenticity. Our vision aligns with the prime minister’s emphasis on AI first innovation for India’s growth. We believe storytelling rooted in tradition, enhanced by technology, can position India as a global leader in human centric AI creativity,” he said.
Backed by Bharat Next Gen, Hari Om OTT is now positioning itself as a technology forward devotional content studio operating at the intersection of artificial intelligence and culturally rooted storytelling, where epics from the past may soon be shaped as much by code as by creativity.
