GECs
‘Taarak Mehta Ka Ooltah Chashma’ launches digital campaign to promote PM’s Swachh Bharat Abhiyaan
MUMBAI: ‘My Clean India’ campaign is a nationwide initiative launched by Prime Minister Narendra Modi, who selected nine notable public figures to propagate this campaign, including the entire team of Taarak Mehta Ka Ooltah Chashma (TMKOC).
After inspiring the audience via the show, wherein the characters visited slum areas to teach residents the importance of cleanliness and the process of cleaning, now TMKOC is starting a contest with the aim to involve viewers and fans to take up the initiative for a clean and healthy India.
To participate, people can log on to the website www.tmkocmycleanindia.com and share images of their contribution to the ‘TMKOC My Clean India’ campaign. In the following manner:
iSee – iClean – iMakeMyIndiaClean : If your surroundings are unclean, take a picture and upload it to the website’s iSee section. If you choose to clean your surroundings, take a picture during the act and upload it to the iClean section. After your surroundings are clean, take a picture and upload it to the iMakeMyIndiaClean section.
Winners stand a chance to be felicitated by their favourite TMKOC stars in Gokuldham!
This is just the beginning of the larger activity planned by Neela Tele Films and the team of TMKOC.
The show is produced by Neela Tele Films; conceived and designed by Asitkumarr Modi.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
