News Broadcasting
SYS-Con to host Internet TV conference in the US
MUMBAI: SYS-Con Events, which produces i-technology conferences and expos, will host the first internet TV conference. The event, Internet TV Conference & Expo 2006, will take place in New York next year.
Sys Con notes that 2005 has been the year of streaming video and the birth of Internet TV, the long-awaited convergence of television and the Internet. Now that broadband is available to more than 100 million households worldwide, every corporate website and media company must now provide video content to remain competitive, not to mention live and interactive video webinars and on-demand webcasts.
20 years ago the advent of desktop publishing tools opened the doors for the creation of some of today’s well-known traditional print media companies as well as revolutionized corporate print communications.
Today, with maturing digital video production, the advent of fully featured PVRs, and significant advances in streaming video technologies, Internet TV is here to stay and grow and will be a critical part of every website and every business in the years to come. It will also very rapidly become a huge challenge to network and cable television stations.
Internet, TV Sys Con claims is about to change forever the $300 billion television industry.
The Internet killed most of the print media even though many publishers don’t realise it yet. Google killed traditional advertising models, and Internet TV will revolutionise television the way one watches it today, adds Sys Con.
The conference will offer four simultaneous tracks in two days to target the areas of interest of delegates who are in cross sections of multiple industries and job responsibilities.
Track 1: Corporate marketing, advertising, product and brand managers
Track 2: Software programmers, developers, website owners and operators
Track 3: Advertising agencies, advertisers and video content producers
Track 4: Print and online content providers, representatives from traditional media companies, print and online magazine and newspaper publishers, network and cable television business managers
Subjects that will be covered will include, advertising models for video-on-demand (Vod) , Internet TV commercials, how to harness open media formats (DVB, etc.), multicasting, extending internet TV to Windows CE-based devices, live polling during webcasts and pay-per-view (PPV).
News Broadcasting
CNBC India unveils new logo, rolls out refreshed identity across network
Debuted at IBLA, the redesign signals a sharper, digital-first future
MUMBAI: CNBC has unveiled a refreshed brand identity across its India network, introducing a new logo and visual system that reflects a more modern, digital-first direction.
The rebrand was officially revealed at the India Business Leader Awards held in Mumbai on March 14, marking the first public showcase of the updated design at one of the network’s most prominent platforms.
The overhaul is among the most visible brand updates for CNBC in recent years, aimed at aligning its look and feel with evolving audience habits and a growing multi-platform presence.
At the centre of the refresh is a redesigned logo that moves away from the network’s long-standing multi-coloured peacock motif, opting instead for a cleaner and more minimalist aesthetic. A key visual cue is a blue upward-pointing arrow embedded within the letter ‘N’, symbolising forward momentum, growth and a focus on the future.
The new identity is being rolled out across the entire CNBC cluster in India, including CNBC-TV18, CNBC-TV18 Prime, CNBCTV18.com, CNBC Awaaz and CNBC Bajar. The move brings a more cohesive and contemporary design language across television and digital platforms alike.
The rollout began on March 30, with the network aiming to create a unified viewer experience regardless of how audiences access its content, be it on broadcast, online or connected devices.
With this refresh, CNBC is signalling its next phase of growth in India, blending legacy credibility with a sharper, forward-looking identity designed for an increasingly digital news ecosystem.
