News Broadcasting
Sunfeast uses child advocates to ‘Save the Environment’; SRK hops onto campaign
MUMBAI: ITC Foods has announced a nationwide campaign titled ‘Sunfeast Hara Banao’. In its third year, this campaign aims at educating children about the growing environmental adversities and their contribution in “Saving the Environment”. This year Shah Rukh Khan has also been roped in.
The environmental campaign, which will run across schools in the cities will organize a signature drive – “Sow a Seed Today Campaign”, where in students collect signatures from people who pledge to do their bit for saving the environment by recycling and sowing a seed as part of the first phase.
The second phase of the month long campaign will host the ‘Sunfeast Hara Banao Week’ which consists of a series of Environment Fairs across five cities. The Environment Fair will kick off with a sapling plantation and a march in each city. The march is aimed at reaching out to the people in the city to play their part in “Saving the Environment”. The Environment Fair will showcase projects by the students of various schools, and also organize various inter school environment based competitions, informs an official release.
The scope of this initiative has increased over the last three years while this year the campaign has registered over 3,00,000 students from more than 400 schools spread across five cities in the country.
ITC Limited – Foods Business divisional Chief Executive Ravi Naware said, “Sunfeast believes that children are the best harbingers of change and improvement. We believe that our initiative with school children is a necessary process of reflection for them as well as us. Initiatives such as the ‘Sunfeast Hara Banao Campaign’is oriented towards our governing philosophy of responsibility towards the environment. Several schools will also be awarded for their commitment toward showcasing critical environmental issues and spreading awareness on the subject.”
Sunfeast claims to be an environment friendly brand that has identified children as the prime drivers to advocate the cause of environmental issues and become the drivers for environmental advocacy.
News Broadcasting
CNN-News18 to host Fury in the Gulf conclave on West Asia crisis
Three-hour summit to unpack geopolitical fallout and impact on India
MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.
Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.
Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.
Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.
CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”
He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.
Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.
As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.
