GECs
Sun TV to launch ‘high profile’ serial
MUMBAI: Sun TV has pulled off a ‘soap coup’ with its latest serial Manaivi (wife). Directed by ace television director J Bhaskar and starring popular South Indian heroine Kausalya, the soap launches on 21 June .
The weekly show produced by New Age Entertainment will air at 10 pm.
J Bhaskar’s earlier work Chiththi was one of the top grossers in Tamil television history. Kausalya, who is known by the name Nandini in Malayalam, is one of the reigning film heroines of South India. Manaivi marks her entry to television.
“Adaptability to changing viewer trends and an easy style of storytelling are some of the unique features of Manaivi. This contemporary soap is backed up by months of experimentation and research. Obviously we didn’t want to leave anything for chance now that we are on our way to create the number one daily,” said New Age Entertainment Pvt. Ltd all India vice president Santosh Nair.
Kausalya has a Malayalam serial also up in her sleeves. The serial Chitta directed by Kiran is scheduled to air on Surya TV.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
