News Broadcasting
Star Movies targets action film buff with ‘Danger Zone’
MUMBAI: With the war to increase channel share heating up among English movie channels, Star Movies has announced a new programming initiative Danger Zone.. Next month, a spate of action oriented films targetting film buffs looking for tele thrills on Sunday evenings are scheduled for airing.
Kicking off the programme initiative this Sunday at 6:15 pm is Fight Club. The film stars Brad Pitt and Edward Norton as two young men who form a club to relieve their frustrations by beating each other to a pulp. Soon it turns into a terrorist organisation targetting the establishment.
On 8 September, Terminator 2 , the futuristic film that won several Oscars when released including one for sound, airs. On 15 September at 6:45 pm, the Tom Cruise spy film Mission Impossible takes centrestage. Cruise plays Ethan Hunt, the point man for the Impossible Missions Force. His latest mission is to prevent a “NOC list” from falling into the hands of an international arms dealer. If placed on the open market, the NOC list would put every United States deep cover agent in danger of exposure.
The schedule is as follows
1 September 6:15 pm Fight Club
8 September – 6:15 pm Terminator 2 Judgement Day
15 September – 6:45 pm Mission Impossible
22 September – 6:45 pm Rambo III
29 September 6:30 pm Ronin
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
