GECs
Sony still lags behind in the 9-10 band, claims Star
Star is unwilling to give up its hold over the 9-10 pm band. Even as Sony’s top two soaps, Kkusum and Kutumb continue to inch their way up the charts, Star maintains that the rise is yet to make a dent in its number one position.
The channel has released prime time channel share figures (week 7, 1930-2330, TAM C&S 4+, All India) to prove that Star Plus accounts for 19.6 per cent compared to Sony’s 7.6 per cent and Zee’s 2.7 per cent. The channel has consistently accounted for more than 70 per cent in the top 50 programmes list week-on-week, it maintains.
With Kussum and Kutumb , Sony has made a bid for the 9-10 prime time programming band, and asserts it has eaten into Star’s dominance in the post- KBC phase. Star, however, counters that some very big successes like Kaahin Kisi Roz has created an entire new audience till as late as 11:30 pm.
Star now also leads afternoon and Friday time bands traditionally led by Sony, claims the channel. Although Kkusum & Kutumb have seen an increase in the past couple of weeks, Star still claims a lead, quoting these figures
|
Reach OOOs
|
||
|---|---|---|
|
Mon
|
DES MEIN NIKLA HOGA CHAND
|
5715
|
|
Mon
|
KKUSUM
|
3904
|
|
Mon
|
KUTUMB
|
3743
|
|
Tue
|
KAMZOR KADII KAUN
|
6718
|
|
Tue
|
KKUSUM
|
3907
|
|
Tue
|
KUTUMB
|
4311
|
|
Wed
|
SANJIVANI
|
6901
|
|
Wed
|
KKUSUM
|
5026
|
|
Wed
|
KUTUMB
|
4631
|
|
Thu
|
JAHAN PYAR MILEY
|
2355
|
|
Thu
|
KANGAN
|
3821
|
|
Thu
|
KKUSUM
|
3786
|
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
