iWorld
Sling TV partners with Eros Now as part of South Asia expansion
Mumbai: The app-based streaming service Sling TV has announced plans to continue expanding its South Asian offering with the addition of video streaming platform – Eros Now.
Following the launch, Sling’s international subscribers will have access to Eros Now’s over 1,500 titles – including top web originals and films. The Eros Now library on Sling will continue to grow over the coming months to over 6,000 film titles and will be available in Hindi, Kannada, Marathi, Telugu, Tamil and other regional languages, said the statement.
Sling TV is a provider of international and multicultural programming, with content from 27 countries in over 20 languages. “Sling TV is the leading American provider of South Asian content and continues to perfect our offering to connect consumers to the content they love,” Sling TV vice president of international Liz Riemersma. “Eros Now offers an expansive web originals and film collection for our South Asian customers, and will make a fantastic addition to our Desi Binge bundle.”
Eros Now service will be available to customers with the ‘Desi Binge package,’ which includes other leading South Asian content like SonyLIV and Voot, as well as the Hindi pack and the Hindi mega pack at no additional cost to customers. Customers may also purchase Eros Now as a standalone service or as an add-on to another Sling TV service for $ five per month.
“Indian content is hugely popular in North America. With Eros Now packaged and bundled on a popular service like Sling TV, the audiences will get access to the best catalogue of Indian films and original series,” said Eros Now chief executive officer Ali Hussein. “This partnership also dovetails nicely into Eros Now’s strategy of building audiences on the large screen in North America and further accentuates our strong distribution in the region.”
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
