iWorld
ShortsTV enters Nepal with local partnerships
KOLKATA: SVoD platform ShortsTV has forayed into Nepal in partnership with leading DTH platform DishHome and cable TV operator SimTV. With this, ShortsTV is the first ever curated platform for short stories and films in Nepal, providing over 900 hours of unconventional and captivating short format stories.
The service will be available to all subscribers as part of the Basic Pack and will feature a promising line-up of 4,000+ premium titles, including the best of Oscars, BAFTA and Cannes along with popular Indian short films. Subscribers can look forward to an exciting mix of award winning and nominated short films covering a variety of genres including comedy, drama, thriller, mystery, crime and adventure amongst others in specially curated one-hour programming blocks. This premium offering will be available to subscribers as a linear channel on their television and the buddy mobile app of DishHome.
ShortsTV chief executive Carter Pilcher said, “As viewing habits evolve, & time being a rare commodity, viewers are preferring complete storytelling in a short dose. As such, short films have seen a huge surge in popularity across the globe including in India. We are introducing our choicest shorts to the Nepal market and are ramping up the regional content on our platform. We are on a quest to further strengthen our presence in Asia and the entry into Nepal marks the second country in our Asian portfolio.”
ShortsTV’s library of short films includes international finds like Skin, Bear Story, Friend request pending, Henry, Inseparable, Shackled, The Voorman Problem, Swimsuit 46 and others. It also includes some of the most popular Indian short films starring Bollywood celebrities like Kajol, Nawazuddin Siddiqui, Radhika Apte, Rajkumar Rao, Nasseruddin Shah, Jackie Shroff such as Chutney, Ahalya, Shunyata, Devi, Rogan Josh, Zahida, Carbon, Uss Din among others.
ShortsTV Asia president Tarun Sawhney said, “With the recent digitisation and boom in content consumption, storytelling has transcended language and geographical barriers and found audiences among people who truly appreciate good cinema. The same goes for short films. With the expansion of ShortsTV, we are introducing the world’s largest library of high-quality curated shorts to one country at a time and we are sure of the success that awaits shortbusters with our every next step.”
ShortsTV is already available in over 100 million homes across the US, India, Latin America, the Netherlands, Belgium, and Eastern Europe. In India, ShortsTV is available as a value-added service across all leading DTH platforms including Tata Sky, Dish TV, D2H and Airtel Digital TV. The platform has also forayed into OTT streaming with its recent partnership with Airtel Xstream App.
iWorld
X’s global marketing head Angela Zepeda steps down
Former Hyundai CMO steps down from Elon Musk’s platform
LOS ANGELES: Angela Zepeda has stepped down as head of global marketing at X, bringing her 18-month stint at the social media platform to a close.
The development, which was not formally announced by the company, has surfaced through updates to Zepeda’s LinkedIn profile, indicating that she exited the role in February 2026. Her departure comes at a time when X continues to evolve its brand identity and advertiser relationships following its high-profile rebranding.
Zepeda joined X in September 2024, tasked with shaping global marketing strategy and strengthening the platform’s appeal to brands. Her tenure coincided with a period of transition, as the company worked to redefine its positioning in a competitive and often turbulent social media landscape.
Prior to her role at X, Zepeda held senior leadership positions at Hyundai Motor America, where she served as chief marketing officer for nearly five years. She briefly took on the role of chief creative officer before moving on, marking a notable chapter in her corporate career.
Her résumé spans decades across advertising and marketing, including leadership roles at INNOCEAN USA, where she served as senior vice president and managing director, as well as stints at Quigley-Simpson and Lowe Campbell Ewald. Over the years, she has built a reputation for steering brand strategy and driving business growth across industries.
Neither Zepeda nor X has publicly commented on the move, and her next step remains unclear. Still, her exit adds another twist to the ongoing narrative at X, where leadership shifts have become almost as frequent as timeline refreshes.
