iWorld
Shemaroo to distribute Magna’s magazines on mobile
MUMBAI: Shemaroo Entertainment has entered into an association with Magna Publishing Company to distribute content from its magazines on mobile and digital platforms including YouTube.
The magazines that fall under Magna are Stardust, Savvy, Society and Health & Nutrition.
Shemaroo will provide videos, snippets, stories, gossip, images and audio from Stardust on mobile WAP and IVR platforms. The company will convert text from Stardust in audio and video format and will distribute it on mobile and YouTube.
Shemaroo Entertainment director Jai Maroo said, “We are glad to join hands with Magna Publishing Company. The tie up has given Magna Publication a wider distribution platform to meet its end consumers’ needs. Also Bollywood is one of the most popular genre and interests all age groups. Now when the latest update of Bollywood is easily accessible on your handset and is in an interesting format, the feature will surely change the dynamics of entertainment consumption on mobile.”
Magna Publishing Company head content and digital sales Rajeev Mokashi added, “We see this association as a progressive initiative and have faith in the growing reach of the Indian audience on the digital and mobile platform. Shemaroo’s popularity in the digital space and Magna’s robust content will expand a new content distribution market. This further ‘content on Mobile platform’ tie-up announced today will bring for a collaborative business that will use the content creation and planning skills of Magna and the content production experience, marketing and distribution skills of Shemaroo to offer a rich experience to the audience.”
iWorld
Samay Raina confirms return of India’s Got Latent after controversy
Still Alive mixes humour and reflection as comedian revisits 2025 row
MUMBAI: Samay Raina has signalled a possible return of his controversial show India’s Got Latent, using his latest stand-up special Still Alive to address the past and hint at what lies ahead.
Released on YouTube, the special marks Raina’s most candid take yet on the backlash that forced the show off air in 2025. While much of the performance leans on humour, it also dips into more reflective territory, offering a glimpse into the emotional toll of the controversy.
Recounting the fallout, YouTube comedian samay raina said, “We were both extremely unsettled. How would we navigate this? It was terrifying. We were lost as to what was happening.” He also spoke about a moment involving fellow comedian Balraj Ghai’s family, describing it as overwhelming and difficult to process.
The personal impact of the episode came through most strongly when Raina spoke about his family. He admitted he struggled to even answer a call from his mother during the crisis. YouTube comedian samay raina said, “I hesitated to answer her call and show my tear-streaked face. How would she react? My mom is unaware of anything except how to love.”
Amid the introspection, Raina also dropped a clear hint about the future of his show. While he believes the first season ended on a high note, he confirmed that he intends to revive it. YouTube comedian samay raina said, “I will bring back the show because it used to be fun making it.”
The original run of India’s Got Latent had been pulled down following widespread criticism and legal scrutiny over controversial remarks that went viral, prompting debates around content boundaries in India’s digital entertainment space. Raina later removed episodes and issued an apology, stepping back from major releases for a period.
His return now appears more measured, blending humour with reflection and signalling a creative reset. He also hinted that the next iteration of the show could be more raw and unfiltered, though details remain under wraps.
For fans, the takeaway is simple. The show that sparked both laughter and debate may be gearing up for a second act, with Raina ready to test the limits once again, this time with a sharper sense of where the lines lie.
