iWorld
Shemaroo Entertainment revives 90s Bollywood music with new-age singers
Mumbai: The 90s era of Bollywood music holds a special place in the hearts of millions, evoking cherished memories and a warm sense of nostalgia. These unforgettable songs became anthems for a whole generation, resonating with listeners of all ages. Now, Shemaroo Entertainment has taken these timeless melodies and given them a new lease of life with a modern twist.
Unlike simply repackaging classics, Shemaroo Entertainment has breathed fresh energy into these evergreen tracks by collaborating with talented new-age singers. The aim is to create a seamless blend of nostalgia and modernity, preserving the essence of the original melodies while appealing to today’s discerning youth. While some songs have already been released, new ones will be unveiled every week, allowing music enthusiasts to immerse themselves in the golden era of Bollywood.
To kickstart this extraordinary project, Shemaroo Entertainment has meticulously chosen these iconic songs from Bollywood’s rich repertoire, ensuring a comprehensive representation of the era’s musical brilliance. These tracks have been beautifully recreated by aspiring singer Arunati Roy from Durgapur (Paschim Bardhaman), West Bengal, supported by Hiranmoy Mandal, R3ZR and Sunny Karmakar who has helped in the execution of the project.
The recreated masterpieces will be showcased to a global audience through Shemaroo’s extensive distribution across platforms like YouTube channels – Filmi Gaane, Indipop, Romantic Hindi Songs, 90s Hindi Songs, and across more than 150 global online music streaming platforms like Resso, Spotify, Apple Music, Wynk Music, Amazon Music, JioSaavn, etc along with Telco-CRBT and radio.
Expressing her excitement of recreating songs for Shemaroo Entertainment, Arunati Roy said, “I am thrilled and honoured to be a part of this extraordinary musical journey with Shemaroo Entertainment in Association with Hindi Unplugged World. Recreating these iconic Bollywood songs is a dream come true for me as a budding artist. It’s an incredible opportunity to infuse these timeless melodies with a fresh new-age touch and bring joy to the hearts of the younger audience. This project is a true celebration of music. It is a great opportunity created by Shemaroo to promote young artists, providing them with a platform to showcase their exceptional talent.”
This initiative marks the beginning of Shemaroo’s efforts to discover and nurture fresh voices, offering a chance for aspiring artists to join hands with Shemaroo and reach a wider audience. Through this Shemaroo is creating opportunities for emerging talents to make their mark in the music industry and contribute to the vibrant musical landscape. In line with their commitment to enhance the listening experience for GenZ and Gen Alpha audiences who have a fondness for 90s songs, the company is actively seeking similar budding artists to recreate and sing these timeless melodies.
This unique initiative promises to be a grand celebration of Bollywood’s rich musical heritage, infused with the fresh energy of contemporary talent. Get ready to relive the magic of 90s Bollywood music like never before!
iWorld
Bill Ackman’s Pershing Square makes $64 billion bid to acquire Universal Music Group
Ackman pitches NYSE relisting plan as UMG board weighs unsolicited offer
The hedge fund has proposed a business combination that values UMG at €30.40 per share, representing a hefty 78 per cent premium to its current trading price. The offer includes €9.4 billion in cash alongside stock in a newly formed entity, with shareholders set to receive €5.05 per share in cash and 0.77 shares in the new company for each UMG share they hold.
Under the proposal, UMG would merge with Pershing Square SPARC Holdings Ltd and re-emerge as a Nevada-based entity listed on the New York Stock Exchange. The move is designed to boost investor visibility and potentially secure inclusion in major indices such as the S&P 500.
Pershing Square Capital Management ceo Bill Ackman argued that while UMG’s operational performance remains strong, its market valuation has lagged due to external factors. “UMG’s stock price has languished due to a combination of issues that are unrelated to the performance of its music business,” Ackman said, pointing to concerns ranging from shareholder overhang to delayed US listing plans.
Ackman also flagged what he sees as untapped potential in UMG’s balance sheet and a lack of clear capital allocation strategy. He added that the market has not fully recognised the value of UMG’s €2.7 billion stake in Spotify, alongside gaps in investor communication.
The proposed transaction would also result in the cancellation of around 17 per cent of UMG’s outstanding shares, while maintaining its investment-grade balance sheet. Pershing Square has said it will fully backstop the equity financing, with debt commitments secured at signing. The deal is targeted for completion by the end of the year.
UMG, however, has struck a measured tone. The company confirmed that its board has received the non-binding proposal and will review it with advisers. It reiterated confidence in its current strategy and leadership under Lucian Grainge, signalling no immediate shift in stance.
The proposal comes at a time when global music companies are navigating evolving investor expectations, streaming economics and capital allocation pressures. For Pershing Square, the bet is clear: sharpen the financial story, relist in the US, and let the music play louder in the markets.
Whether UMG’s board is ready to change the tune remains to be seen, but the spotlight on its valuation just got a lot brighter.
