GECs
Shemaroo crosses the 60-year landmark in style
Mumbai: Shemaroo is celebrating 60 years of entertaining the country’s consumers and the entertainment ecosystem. And it’s been a journey full of dynamism and agility.
Shemaroo said they have been the entertainment industry’s favourite muse for over six decades, and by catering to various types of audiences, it has consistently exceeded its consumers’ content expectations.
The company has an array of experienced professional talent and a reframed organisational structure, ushering in a new and exciting chapter. Shemaroo has stayed true to its youth essence with newer offerings, foraying into new-age advances like OTT, focusing on rapidly-growing digital video platforms like YouTube, and making huge strides into Bollywood as well as new regional content. The robust broadcast network now includes three TV channels, which have attracted exceptional viewership in a short period of time.
Speaking on the milestone, Shemaroo CEO Hiren Gada says, “60 years in the entertainment industry is a watershed moment for us, and we are grateful to all our customers who have consistently showered us with love. Through our innovative and agile approach, we will continue to enhance the experience of entertainment consumption in India by providing tremendous value to our customers.”
Talking about the exciting road ahead, Shemaroo COO Arghya Chakravarty said, “Shemaroo’s legacy and trust are built upon the ability to embrace change and entertain India in the most innovative ways. We are set to embark upon the new path by taking giant strides in the consumer facing market with a seasoned team of professionals and an ever-increasing arsenal of impressive content.”
Staying true to its promise and tagline of “India Khush Hua,” the 60-year-old company Shemaroo has already cemented a significant presence in the OTT, broadcast, and digital video spaces and further aims to strengthen its roots by being at the forefront of all entertainment revolutions in the future.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
