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Series Mania Forum names Korea as first country of honour for 2026
PARIS & LILLE, FRANCE: Series Mania Forum has named the Republic of Korea as its first-ever Country of Honour, marking a major milestone for the European television industry gathering set to run alongside the Series Mania Festival in Lille in March 2026.
The announcement was made by Laurence Herszberg, founder and general director of Series Mania, underscoring Korea’s rising influence in global content creation and distribution.
As part of the initiative, the Korea Creative Content Agency (KOCCA) will bring a delegation of eight leading companies to the forum, including Channel A Corporation, CJ ENM, EO Content Group, KBS Media, MBC, SLL Joongang, Studio S and Whynot Media. The programme will feature dedicated sessions spotlighting upcoming Korean projects, high-level conference panels, networking events and industry showcases.
The move is backed by France’s CNC following a memorandum of understanding signed with Kocca at Series Mania 2024, aimed at strengthening co-production, investment and cultural exchange between the two countries.
The honour coincides with the 140th anniversary of diplomatic relations between France and Korea and follows last year’s Broadcast Worldwide event in Seoul, which highlighted France as its guest country.
Korea’s content market was valued at $43.169 billion in 2024, up 5.7 per cent from the previous year, ranking eighth globally. Demand for Korean series in France has surged, with Netflix reporting viewing time up more than 200 per cent year on year.
Herszberg said the initiative reflects Korea’s recognised excellence in film and television, while Kocca France general director Moonju Kim, said the partnership would deepen cooperation across production and investment.
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Banijay merges with All3Media in $6.65 billion deal
Marco Bassetti will lead the combined company as CEO
PARIS: Six years after acquiring Endemol Shine at the height of the pandemic, Banijay has struck again. The European production heavyweight is merging with All3Media in a deal that will create a television titan with $6.65 billion in revenue and redraw the contours of a fast-consolidating market.
The combined company will trade under the Banijay name and be owned 50 per cent each by Banijay Group and RedBird IMI, which acquired All3Media in 2024. The transaction is expected to close by autumn, subject to regulatory approvals.
Banijay Entertainment CEO Marco Bassetti, will take the top job at the enlarged group. All3Media CEO Jane Turton becomes deputy CEO. RedBird IMI CEO Jeff Zucker will serve as chairman.
The logic is scale. Broadcasters are commissioning less, streamers are tightening budgets and global buyers are fewer but bigger. Against that backdrop, heft matters. The merged entity will generate roughly $6.65 billion in revenues based on 2024 figures, giving it sharper elbows in rights negotiations and deeper pockets for franchise-building.
“Entrepreneurialism, ambition and creativity” remain core to Banijay’s DNA, Bassetti said, flagging plans to invest more heavily in new intellectual property, live events and emerging platforms. Turton struck a similarly bullish note, pointing to All3Media’s journey from a 2003 start-up to a global supplier of hit formats and high-end drama.
Between them, the two groups control a formidable slate. Banijay’s catalogue spans MasterChef, Big Brother, Survivor, Black Mirror, Peaky Blinders and Deal or No Deal. All3Media’s labels include Studio Lambert, producer of The Traitors and Squid Game: The Challenge; Two Brothers, behind The Tourist; and Neal Street, currently producing the forthcoming Beatles biopics directed by Sam Mendes for Sony.
The back catalogue is equally muscular. Banijay Rights holds some 220,000 hours, while All3Media International adds around 35,000 hours, forming one of the industry’s largest libraries.
Banijay, controlled by French entrepreneur Stéphane Courbit and listed in Amsterdam, counts more than 130 production companies across 25 territories. All3Media operates over 40 labels, with strong positions in the UK, US and Germany. The enlarged group will also lean into live entertainment, building on Banijay’s Balich Wonder Studio, which produced the opening ceremony of the Milan-Cortina Winter Olympics, and the Independents.
The deal marks a shift in tone. As recently as October, Bassetti suggested that mergers and acquisitions were not a priority. But the drumbeat of consolidation has grown louder. Mediawan has moved for Peter Chernin’s North Road. David Ellison’s Paramount has agreed to a $110 billion takeover of Warner Bros, with plans to combine HBO Max and Paramount plus. ITV has explored selling its media and entertainment arm to Comcast-owned Sky, though talks have reportedly slowed.
