News Broadcasting
SDC unveils innovative mobile media product strategy for 2007
MUMBAI: SDC (Secure Digital Container), the leading, fully label-approved provider of technology for Digital Rights Management (DRM), today announces its vision and new product strategy for the mobile music market in 2007.
SDC’s next-generation mobile DRM technology is supported on over 100 mobile devices and is able to simplify the user experience and reduce cost and complexity for carriers by using one unique application and one DRM system for all music and video related services.
New SDC products scheduled for launch in early 2007 include updated Mobile Players and its new PC Player Version 2.0 for various carriers around the world.
With music-enabled handsets currently outshipping iPods at a ratio of two-to-one*, SDC predicts that pay-per-download, over-the-air, full-track music and video mobile services will soon be deployed throughout all major markets worldwide, while subscription-based “all you can eat” services will grow in popularity with both carriers and consumers. The integration of existing WAP services into player applications will continue to create an easy browsing and purchasing experience for consumers.
A vital element of such services will be a mobile media solution that can consolidate a number of functions – music and video player, web browser, download manager, search and recommendation functionalities, radio player and device content management – into a single, carrier-branded application, while also offering the ability to seamlessly sideload content to PCs and other devices.
This solution is able to simplify usage of different types of rich-media content such as music and video for consumers by integrating all services into a single user interface. It is also able to reduce cost and complexity for carriers by using one unique application and one DRM system for all music and video related services, and is a vital tool in helping carriers achieve significant uplift in ARPU from next generation data services.
SDC has already rolled-out an integrated service with Telus Mobility in Canada by integrating Shazam Entertainment’s music recognition application into SDC’s Java Music Player. SDC developed players combining both pay-per-download and subscription services for Telus and French operator SFR in 2006.
SDC’s new PC Player Version 2.0, due for launch in the first quarter of next year, will offer carriers a highly-customisable, white label player and single DRM technology for both PCs and mobile devices that will be compatible with all common mobile operating systems (Brew, Java, Symbian and Windows) and codec formats (AAC/AAC+, MP3, MPEG4 and WMA).
“2007 is set to be a high-growth year for the mobile music industry, as more and more consumers choose to download music to their phones, rather than traditional media players,” says Michael Bornhäusser, CEO, SDC. “In order to maintain ease-of-use for consumers it is vital that carriers use a single application and user interface for all entertainment services and content. Only SDC is truly able to deliver this today.“
SDC’s unique mobile DRM solution, which enables secure video, full length music and other rich media content distribution across wireless devices and PCs, has been adopted and deployed by an unprecedented 16 major carriers worldwide to date.
Current customers include T-Mobile (Germany, UK and Czech Republic), O2 (UK & Ireland), 3 (UK), SFR (France), Amena (Spain), TELUS (Canada), Telstra (Australia) and Hutch (India).
SDC also has partnerships with all of the world’s major handset manufacturers, including Nokia, Motorola, HTC, Sony Ericsson and Samsung.
News Broadcasting
CNN-News18 to host Fury in the Gulf conclave on West Asia crisis
Three-hour summit to unpack geopolitical fallout and impact on India
MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.
Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.
Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.
Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.
CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”
He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.
Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.
As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.
