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Ross Video acquires ioversal to offer clients immersive experience solutions
OTTAWA: Ross Video is buying ioversal, the German creator of Vertex, a platform for immersive audiovisual experiences that has powered interactive exhibits and large-scale productions worldwide. The deal, announced on Thursday, marks the Canadian firm’s first serious push into experiential technology, extending its reach beyond traditional broadcast and live sports production.
Vertex unifies video, audio, lighting and control systems into a single suite, allowing production teams to orchestrate complex installations—from projection mapping spectacles to interactive museum displays—without wrestling with multiple incompatible systems. The platform has earned its stripes through high-profile deployments, though Ross declined to disclose financial terms or specify which installations.
“Vertex gives our customers a powerful new way to tell their stories,” said David Ross, chief executive of Ross Video, the family-owned firm his father founded in 1974. “It extends our live production solutions into the experiential world, opening creative possibilities that inspire audiences everywhere.”
The acquisition fits Ross’s strategy of building an end-to-end production ecosystem that spans broadcast studios, sports venues, corporate events and cultural institutions. For customers already using Ross’s switchers, graphics systems and production control gear, Vertex offers a natural extension into permanent installations and experiential work—areas where margins can be fatter than in the commoditised broadcast kit business.
Jan Hüwel and Martin Kuhn, ioversal’s co-founders, will join Ross along with their team, bringing decades of expertise in media servers and interactive control systems. “Joining Ross Video is a natural next step in our journey,” said Hüwel. “Ross shares our passion for empowering customers and our belief that innovation should always serve creativity.”
Kuhn added that the tie-up would help Vertex reach a broader audience. “From the beginning, our mission has been to simplify complex audiovisual productions so creators can focus on storytelling,” he said. “Together, we’ll unlock incredible new possibilities for experiential media.”
Ross Video, headquartered in Ottawa, has been on an acquisition spree in recent years as it seeks to fend off competition from software-defined production tools and cloud-based workflows. The privately held company does not disclose revenues but is estimated to generate several hundred million dollars annually from sales of production switchers, graphics systems and robotics to broadcasters and live-event producers.
The firm plans to showcase Vertex through demonstrations and events in coming months, highlighting how the platform integrates with Ross’s existing production kit. Whether customers—many of whom are wrestling with tighter budgets—will embrace yet another platform remains to be seen. But Ross is betting that simplifying the chaos of experiential productions will prove irresistible to creative teams tired of duct-taping incompatible systems together.
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Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
