News Broadcasting
Rajiv Lulla is NDTV MetroNation CEO
NEW DELHI: NDTV has appointed Rajiv Lulla as the CEO of its city channel network NDTV MetroNation. Lulla replaces Sanjay Nigam who was heading NDTV MetroNation.
Lulla comes in from Nexstar Broadcasting Group, Texas where he was working as senior VP. He has worked in various places that includes Stanford University, CBS Radio and MTV Networks.
Nigam will be handling other verticals of the group, a NDTV spokesperson said.
Commenting on his appointment, Lulla said: “The foundation for MetroNation is laid and going forward we will now actively leverage rich local content across cities, develop stronger relationships, serving our local audiences and advertisers.”
NDTV’s first city-specific channel for Delhi and National Capital region (NCR) has been on air since September 2007.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
