GECs
Radio Mirchi in film placement for Honeymoon Travels
MUMBAI: In its latest on ground activity for a film, Radio Mirchi brought the star couples of the soon to be released film Honeymoon Travels Pvt. Ltd face to face with eight couples who participated in a Mirchi contest where they narrated their most hilarious honeymoon experiences.
The stars and the eight couples travelled on the ‘honeymoon travels bus’ from Hilton Towers to Salt Water Grill in Mumbai.
Radio Mirchi also features in the film along with RJ Harsh who plays a radio jockey called Sunny Singh in the film who hosts a show called ‘Pyar Ke Lamhe’. RJ Harsh hosts the morning show on Mirchi called Hello Mumbai.
The director of the film Reema Kagti revealed, “We need a narrator or a sutradhar for the film. A voice that could discuss individual characters, reveal secrets about them and their past in the movie. I first heard Harsh’s voice while I was stuck in a never-ending traffic jam on the streets of Mumbai. At that time I was searching for a voice to dub for the character of the RJ. His voice was perfect for the part and I immediately decided to use him as the sutradhar and the voice on the radio show called ‘Pyaar ke Lamhe’ in the movie.”
Speaking at the event producer of Honeymoon Travels Pvt. Ltd Ritesh Sidhwani said, “In the competitive environment that we operate in, we are constantly seeking novel ways to promote our movies. We have to take the movie to the audiences and we were convinced that the best way to reach them is through Radio Mirchi and taking our stars to their listeners. We came up with this wonderful idea to utilize one of our key characters and our set – the star bus to drive around the streets of Mumbai.”
Radio Mirchi station director and vice president Mumbai Hitesh Sharma said, “Radio Mirchi has always strived to connect with listeners through out-of-the-box content and on-ground promotions. Radio Mirchi has been the exclusive radio partner for several other blockbuster movies in the past. We have become the preferred choice for producers as our content is innovative and we have the widest reach.”
Honeymoon Travels Pvt. Ltd is a film about six couples, a guide, a driver and a handyman riding in a bus from Bombay to Goa. Woven into the hectic four day honeymoon schedule is the radio show – “Pyaar Ke Lamhe”.
Radio Mirchi is the exclusive radio partner for the film which stars Shabana Azmi, Boman Irani, Kay Kay Menon, Raima Sen, Minnisha Lamba, Karan Khanna and Sandhya Mridul and director Reema Kagti accompanied by producers Farhaan Akhtar, Ritesh Sidhwani and Zoya Akhtar.
GECs
Sahara One reports financial results, notes director exit and business realignment
Muted revenues, steady expenses and strategic adjustments shape company’s current phase
MUMBAI: In a tale where the sands seem to be slipping faster than they can be gathered, Sahara One Media and Entertainment Limited has reported another quarter of wafer-thin income and widening losses, even as a boardroom exit adds to the unease.
The company informed the Bombay Stock Exchange that its board, in a meeting held on April 4, approved its unaudited financial results for the quarter ended September 30, 2025. The numbers paint a stark picture. Total income for the quarter stood at just Rs 0.13 lakh, unchanged sequentially and sharply down from Rs 0.26 lakh a year earlier.
Losses, meanwhile, deepened. The company posted a net loss of Rs 24.16 lakh for the quarter, compared to Rs 18.81 lakh in the June quarter and Rs 39.69 lakh in the same period last year. For the six months ended September 2025, the cumulative loss stood at Rs 39.69 lakh, while the full-year loss for FY25 was reported at Rs 60.72 lakh.
Expenses continued to outweigh income by a wide margin. Total expenses for the quarter came in at Rs 24.30 lakh, led by employee benefit costs of Rs 6.51 lakh and other expenses of Rs 17.78 lakh. Earnings per share remained in the red at Rs (0.11) for the quarter.
The balance sheet reflects a company with significant assets on paper but limited operational momentum. Total assets stood at Rs 23,065.57 lakh as of September 30, 2025, broadly unchanged from March 2025. Equity share capital remained steady at Rs 2,152.50 lakh, while total equity was reported at Rs 18,004.85 lakh.
Cash and cash equivalents saw a modest uptick to Rs 6.75 lakh from Rs 4.68 lakh earlier, supported by a positive operating cash flow of Rs 180.01 lakh for the period.
Yet, beneath these numbers lies a more complex narrative. The company’s auditors flagged their inability to obtain sufficient evidence to form a conclusion on the financial statements, citing lack of access to records. They also raised concerns over the company’s ability to continue as a going concern, pointing to insufficient funds, delayed recoveries, and stalled content investments.
Adding to the governance overhang, the company disclosed that Rana Zia has resigned as whole-time director, effective October 16, 2025, citing other professional commitments. The resignation, noted and accepted by the board, also brings an end to her role across company committees.
Regulatory pressures continue to loom large. The Securities and Exchange Board of India has already initiated penal actions for non-compliance with listing norms, with trading in the company’s shares remaining suspended. There is also a risk of promoter demat accounts being frozen.
Legacy legal issues remain unresolved. A substantial deposit of Rs 694,027.88 thousand linked to the long-running OFCD dispute involving Sahara group entities is still under the purview of the Supreme Court of India. Restrictions on asset disposal continue to weigh on the company’s financial flexibility.
Operationally, challenges persist across multiple fronts. Advances worth Rs 1,92,916 thousand given for film content remain stuck, with delays in project completion and uncertain recoverability. The company’s YouTube channel, despite being operational, has generated no revenue for over three years due to compliance lapses. In a further twist, management has indicated that revenues may have been fraudulently diverted through unauthorised changes to its AdSense account, with a police complaint in the works.
There are also missed revenue opportunities. Television content rights continue to be used by a related party despite the expiry of the licence agreement, with fresh negotiations still underway.
For now, Sahara One Media and Entertainment Limited appears caught between legacy disputes and present-day operational hurdles. As losses linger and governance questions mount, the road to recovery looks less like a sprint and more like a slow trudge through shifting sands.
