News Broadcasting
Radio Midday relaunches as Go 92.5 FM, targets 25% market share
City eveninger Mid-day’s station becomes the third private FM player in Mumbai to go on air from today.
Christened Go 92.5 FM, the channel will be a music based, city based radio station. Says Rajesh Tahil, who heads Go 92.5 FM, “We will have the best hit music and new music and loads of city info through our Mid-day network in every galli of this city.” Like Radio Mirchi and Win 94.6 that have taken off earlier, Go 92.5 is targeted at the young English speaking listener with more English content than Hindi.
Go 92.5 FM’s towers are located at Belvedere Court in Mumbai Central. So far, a staff of 20 has been recruited. An outdoor and print campaign is already in place, while the company also plans to have email and event campaigns to promote the radio channel. The channel has already signed on 17 advertisers for its various shows like Radio Talkies, Horn OK Please, Catch 33 and Radio X which will air between 4 pm to midnight. Tahil says Go 92.5 is looking at a market share of 25 per cent and hopes to break even in three years.
Go 92.5 is modeled on the model that Radio Midday created before it went off air in 1998. “Great programming, great presenters, innovative ideas for advertisers and an identity that is uniquely Mumbai ” is how Tahil terms it.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
