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I&B Ministry

Radio City becomes first Indian network to offer curated playlists on Apple Music

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MUMBAI: For a radio station, both talk shows and music, play an equally important role in order to entertain listeners. The uniqueness that any radio station has is its exclusive list of songs. As iPhone users cannot enjoy the feature of FM radio on their phones, Radio City has stepped in to give them the experience on their devices.

Radio City has an exclusive collaboration with Apple Music to offer thematic playlists to users. The exclusive tie-up will allow music lovers across the country to enjoy a world-class music experience through dynamic playlists curated by the FM player in India.

The playlists will be inspired by Radio City’s popular shows like Love Guru, Radio City Top 25, Suno Na Dilli and Kasa Kaay Mumbai; two other thematic playlists include Flashback Cassette and Chillout Zone. Featuring songs from the 80s, 90s, 2000s to the recent hits, the playlists will span across different genres, from older melodies to the grooviest of all tracks. At the same time, all playlists will be dynamic and will be updated based on current trends and consumer preferences.

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Radio City CEO Abraham Thomas said, “We are known for our well-researched and mood-mapped music. Curating playlists on Apple’s platform will help us utilize these strengths to offer our listeners content that enhances their music experience. Furthermore, the availability of our playlists on Apple Music will make it easier for our listeners to enjoy quality music on a device of their choosing, at a time and place of their convenience.”

Jagran New Media COO – digital Rachna Kanwar said, “Radio City’s tie-up with Apple Music will add tremendously to our mobile-first approach. Our highly curated playlists will be the first of its kind by any Indian radio network on Apple Music. Digital audiences will be able to discover, first hand and on a highly engaging platform like Apple Music the results of our complex research analytics. Radio City’s analytics engine blends years of consumer preferences, helping us deliver the most enjoyable and relevant music experience to have ever been offered by an Indian radio network.”

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Radio City becomes the first Indian radio network to offer curated playlists on Apple Music

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I&B Ministry

Digital radio, D2M tech set to reshape broadcasting and public messaging

Govt pushes next-gen delivery while TRAI tightens grip on spam ecosystem

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NEW DELHI: India’s broadcasting and telecom landscape is undergoing a quiet but significant upgrade, with digital radio and Direct-to-Mobile (D2M) technologies emerging as powerful tools for mass communication, while regulators step up efforts to tackle spam calls.

According to the Ministry of Information and Broadcasting, digital radio and D2M are poised to transform how content reaches audiences by making more efficient use of spectrum. In simple terms, multiple channels can now be delivered over a single frequency, opening the door to a wider range of free-to-air content.

D2M technology takes this a step further by enabling video, audio and data to be broadcast directly to mobile handsets without relying on SIM cards or mobile data. The result is a resilient and cost-effective data pipe that can deliver everything from entertainment and education to critical emergency alerts, even in low-connectivity scenarios.

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At the same time, the Telecom Regulatory Authority of India is tightening its grip on unsolicited commercial communication, better known as spam calls. The regulator has deployed a distributed ledger technology platform to bring transparency and accountability into the system.

Through this blockchain-based setup, consumers can register their preferences on receiving promotional messages, while businesses and telemarketers must also sign up and operate within defined rules. The platform also includes a complaint mechanism that allows users to report spam, with complaints shared across telecom operators for coordinated action.

The government’s broader push is being supported by infrastructure upgrades under the Broadcasting Infrastructure and Network Development scheme. Implemented through Prasar Bharati, the initiative focuses on modernising networks such as Akashvani and Doordarshan, including digitisation and adoption of next-generation broadcast equipment.

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In a written reply in the Lok Sabha, Ministry of Information and Broadcasting minister of state for information and broadcasting L. Murugan said these steps are part of a larger effort to promote emerging technologies and strengthen the country’s broadcasting backbone. The response came to a query raised by member of Parliament Rao Rajendra Singh.

Together, these developments point to a dual-track strategy: expanding access to reliable, low-cost content while cleaning up the communication ecosystem. As digital pipes get smarter and spam filters sharper, India’s airwaves may soon feel a lot less noisy and far more useful.

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