Hindi
PVR Inox launches Screenit; brings power of film curation in movie goers’ hands
MUMBAI: Theatrical chain PVR Inox has introduced Screenit, an innovative platform exclusive to its app that transforms how audiences enjoy films. With it, movie lovers can create or join personalised screenings at their chosen cinemas, enhancing the cinema experience through customisation.
Building on the success of classic film re-releases, Screenit offers over 500 titles, allowing audiences to curate screenings of their favorite films across more than 120 locations nationwide. Overall, PVR operates 1,739 screens across 353 properties in 111 cities in India and Sri Lanka
“Screenit is more than just a platform—it’s a transformative step toward redefining the cinematic experience,” said PVR Inox Luxury Collection and Innovation CEO Renaud Palliere. “It empowers audiences to choose what, when, and where to watch, all while offering exciting rewards and fostering community connections.”
“Screenit celebrates nostalgia while offering a modern, flexible way to enjoy films,” said PVR Inox Chief Business Planning & Strategy Kamal Gianchandani.“It’s an innovation that brings timeless cinema back to life on your terms.”
The process is simple: users can explore the Screenit platform to find or create shows by selecting preferred movies, times, and locations. A minimum of two tickets is required to create a screening, enabling users to invite friends or join existing shows.
Beyond customisation, Screenit incorporates a rewards system. Users can share unique promotional links to invite others to join their screenings. For each ticket booked through these links, users earn exciting incentives, supporting a communal movie-going experience.
Additionally, the ‘promote & earn’ feature allows users to create promotional links for current movies, earning two per cent of the ticket sales as cash incentives for shares made via social media or messaging platforms.
Hindi
Dhurandhar returns to theatres worldwide on March 13 ahead of Dhurandhar The Revenge release
Jio Studios re-releases blockbuster across 500 screens globally before sequel
MUMBAI: The spy saga of Dhurandhar is gearing up for a big-screen encore before its next chapter arrives.
Ahead of the release of Dhurandhar The Revenge on March 19, Jio Studios and B62 Studios are bringing the original Dhurandhar back to cinemas worldwide in a rare international theatrical re-release.
The global blockbuster is returning across nearly 500 screens, including around 250 in India from March 12 and another 250 overseas beginning March 13.
For fans of the franchise, the move offers a chance to revisit the film that ignited the high-octane spy-action universe just days before the sequel lands in theatres. It also sets up a rare back-to-back big-screen experience, allowing audiences to relive the original before diving straight into the next chapter.
While re-releases of popular films are occasionally seen in India, international re-runs of Hindi films remain uncommon. The scale of the rollout reflects the growing global appetite for the franchise.
In North America alone, Dhurandhar will return to theatres across nearly 185 screens, highlighting the strong anticipation surrounding the upcoming sequel.
The excitement is set to build further with special Wednesday premiere shows of Dhurandhar The Revenge scheduled across the US and Canada on March 18, a day ahead of its global release. Many of these premieres will be hosted on premium large format screens, featuring wall-to-wall displays, immersive sound systems such as Dolby Atmos, enhanced projection and luxury seating.
These formats are typically reserved for major Hollywood event films, and early bookings suggest strong demand with several shows already sold out.
The recently released trailer of Dhurandhar The Revenge has also sparked buzz among exhibitors and trade circles, with expectations running high for the film’s international performance.
Dhurandhar The Revenge is written, directed and produced by Aditya Dhar. The film is produced by Jyoti Deshpande and Lokesh Dhar.
Jio Studios presents a B62 Studios production, an Aditya Dhar film.
The spy-action thriller will release worldwide on March 19, 2026, in five languages including Hindi, Tamil, Telugu, Malayalam and Kannada.
The film arrives in theatres globally on the occasion of Gudi Padwa and Ugadi, just ahead of Eid, setting the stage for a festive box office run.
