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Pressure on Prasar Bharati to reach deal with Ten Sports for FIFA World Cup telecast

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To telecast or not to telecast (World cup soccer matches) is the question that is haunting Prasar Bharati and it is still attempting to salvage an almost a dead deal.

“Talks are still on with Ten Sports for telecast of the World Cup matches,” a senior official of Prasar Bharati told indiantelevision.com on Tuesday, pointing out that the national broadcaster is faced with a strange dilemma of trying to balance economics and its role as a public service broadcaster.

“We are trying to see whether we can do something with the opening match and then the semi-final and final games of the soccer World Cup,” the official said, adding that taking all the matches on a six-hour delayed telecast basis would not be prudent.

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Since the soccer matches, if telecast on DD, would be under the sponsored category, Ten Sports would have to pay a certain amount of telecast fee to Prasar Bharati and, in return, will get a certain amount of free-commercial time for hawking on every 30-minute basis.

Admitting that Doordarshan is under “severe pressure from viewers and policy-makers alike,” the official said: “We are sitting on the horns of dilemma. If we decide to telecast the soccer matches then it would have to be on a delayed basis of at least six hours. If we go ahead and do it, then viewers will not get anything extra as in six hours time results of matches would have already been known in this age of information superhighway, even if the matches have not already been seen on Ten Sports.”

The official further pointed out that if DD decides to give the soccer World Cup a complete go-by since Ten Sports has the exclusive telecast rights for the Indian region, it was sure to attract lot of flak from politicians and the public.

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DD also does not see much revenue flowing in from the delayed telecast of the soccer matches.

Prasar Bharati, overseeing the functioning of Doordarshan and All India Radio and one of the biggest broadcasters in the world, is smarting under the fact that it cannot telecast live the World Cup matches as Ten Sports has with it exclusive satellite and terrestrial rights and had written to DD earlier that the pubcaster would not be permitted to air the soccer games live

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News Broadcasting

News18 India launches Command Centre war explainer with Arya

New show shifts from debates to decoding global conflicts and impacts

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MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.

Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.

The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.

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At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.

News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”

Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”

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The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.

With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.

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