Music and Youth
‘Power to the people’ – MTV’s latest mantra
Last month, Viacom tried to make Nickelodeon an interactive experience for viewers. The company did this by using an NDS Group product NDS Value@TV through which viewers could choose the programs they wanted to watch and the order in which they wanted to see them.
Viacom has now decided to extend the experience to another popular channel from its stable, MTVi Europe. The company hopes to add spice to the channel's program, 'MTV Europe Music Awards'.
As with Nickelodeon, MTV addicts can make choices using their remote control. They can select the stars they want plaudits to go to, in the twelve categories before the awards ceremony, which will be held in Frankfurt, Germany, on the 8 November. Besides this, there will also be questions and a few lucky winners will get special invites to see the show.
Also different questions will be asked every day. The winner from the daily prize draw gets a special MTV bag containing Europe Music Awards merchandise, CDs, DVDs etc. The award is being sponsored by Telecom major Sony Ericsson, Chip major Intel and Carlsberg. Some of the categories include awards for the Best Group, Song, Male, Female and Album.
There will also be news updates so that teenyboppers are in sync with the action. The viewer will also be able to vote for the group that performed the best on the night. All this is part of the music channel's attempt to make itself a viable entity on Sky's digital platform.
NDS is owned by Rupert Murdoch's News Corp. and is pushing itself to get ahead in developing interactive applications. The company also develops security solutions for broadband Internet multicasting applications.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
