iWorld
Ola Play launched for in-cab entertainment that includes Sony LIV
BENGALURU: Ola, Indian mobile app for transportation, launched a global first in Bengaluru today. The cab aggregator announced the immediate availability of ‘Ola Play’ for its ‘Ola Select’ customers in the National Capital Region, Mumbai and Bengaluru to be followed by a national rollout by March 2017 in 50,000 vehicles across all the cities in India that Ola operates in. For Ola Prime users Ola Play services will be offered without any additional cost over and above the cab ride cost informed Ola co-founder and CEO Bhavish Aggarwal. Use what you want…
Besides offering the highly personalised experience for users during their rides, Ola Play allows various partners like Apple Music, Sony LIV, Audio Compass and Fynd to build experiences for users. And yes, one can control the air-conditioning and the radio with Ola Play.
Aggarwal said, “I believe that this will completely transform the consumer’s ride experience, giving the user the power to control the interactions within the car and usher in a new era in the ridesharing industry. With over 60 million (6 crore) minutes spent in Ola rides every day, the impact on consumer comfort, convenience and productivity can be transformative. This will further propel ridesharing as the first choice of mobility for many more millions. Ola Play is a world first, built in India by an Indian team, which showcases that we can do better than the best in the world and be global leaders in technology and innovation.”
Sony Pictures Networks India Private Limited EVP and Head – Digital New Media Uday Sodhi said, “With Ola Play, we are offering unique content that is tailored to the needs and preferences of viewers on the move. As a brand Sony LIV is the first premium video on demand (VOD) service providing multi-screen experience to users on all devices; and is the first amongst the competition to provide exclusive premium content. Our association with Ola Play will allow us to further customise popular shows, movies and more, for Indians to consume in a highly engaged way, while on the move.”
Ola Play is a connected car platform for ride sharing that Ola says will transform the in-car experience for users on the go. The platform, built in partnership with Qualcomm is powered by proprietary in-cloud technologies from Ola, by bringing advance car controls, choice of personalised content and a fully connected interactive experience for the user. Ola Play transfers the control of the in-car experience to users from the Driver Console, which enables seamless interfacing with the consumer’s device once the ride begins. Ola Play can be accessed by the consumers own device or the large scree mounted in-car along with the car’s surround sound system.
iWorld
Why Peaky Blinders is one of television’s biggest hits that still deserves more attention
Six seasons, multiple awards and the release of Peaky Blinders: The Immortal Man bring the Shelby saga back into the spotlight
In the crowded universe of streaming content, only a handful of shows manage to leave a lasting cultural footprint. Peaky Blinders is overwhelmingly considered one of the biggest global hits of the past decade. Yet many viewers still haven’t fully explored the dark, gripping world of the Shelby family.
Originally produced for the UK’s BBC and later finding a massive global audience through Netflix, the series quietly grew from a British period drama into a worldwide streaming phenomenon.
Created by Steven Knight, the show follows the rise of the Shelby crime family in post-First World War Birmingham. What begins as a gritty street-gang story gradually expands into a sweeping narrative about ambition, politics, power and survival.
At the centre of the saga is Thomas Shelby, portrayed with extraordinary depth by Cillian Murphy. The casting of Murphy is widely regarded as perfect for the role. With piercing eyes, restrained dialogue and an almost hypnotic screen presence, he transforms Shelby into one of the most unforgettable characters in modern screen storytelling.
Murphy’s brilliance lies in his restraint. He rarely shouts or performs theatrically. Instead, a quiet stare, a calculated pause or a subtle shift in expression conveys the emotional storms within the character. Beneath the ruthless gang leader is a war veteran carrying trauma, guilt and loneliness. Murphy captures this complexity with remarkable precision, making Thomas Shelby both terrifying and deeply human.
Beyond its central performance, Peaky Blinders stands out for its unfiltered portrayal of reality. The show does not romanticise crime. Instead, it exposes the harsh social conditions of early 20th-century Britain, from poverty and class struggle to political extremism and the psychological scars left by war.
The series also presents powerful female characters who hold their own within the Shelby empire. Polly Gray, played by Helen McCrory, is the strategic backbone of the family and one of the most formidable figures in the story. Women in the series shape decisions, influence power structures and challenge the rigid social norms of the time.
Across six seasons, the narrative grows dramatically in scale. What begins in the smoky streets of Birmingham evolves into a story involving political conspiracies, fascism and international criminal networks.
The series has also earned significant critical acclaim. It won the BAFTA Television Award for Best Drama Series in 2018 and multiple National Television Awards for Best Drama, cementing its reputation as one of Britain’s most celebrated modern shows.
Another defining feature of the series is its iconic music. The show’s opening theme, Red Right Hand by Nick Cave and the Bad Seeds, became instantly recognisable and widely associated with the Shelby universe. Combined with a powerful soundtrack featuring artists such as Arctic Monkeys and Radiohead, the music helped shape the show’s dark, stylish identity and became hugely popular among fans.
And the Shelby story is not over yet.
In fact, its legacy is unfolding right now. The long-awaited feature-length continuation, Peaky Blinders: The Immortal Man, was released on March 6, 2026, bringing the Shelby universe from streaming screens to cinemas and giving fans a new chapter in the saga.
For viewers who have not yet stepped into this world, the timing could not be better.
Six gripping seasons are ready to binge on Netflix. A new film has just arrived in theatres. And at the heart of it all stands one of the most magnetic performances in modern drama by Cillian Murphy.
So if Peaky Blinders has been sitting on your watchlist for years, this weekend is your moment.
So, by order of the Peaky fookin’ Blinders, consider this your cue to finally step into the ruthless world of Thomas Shelby. Pour yourself a drink, clear your schedule and press the play button. Because when the Peaky Blinders give an order, you listen.
