News Broadcasting
News18 India to feature exclusive documentary ‘Vishwa Mitra’ on PM Modi’s birthday
Mumbai: On the auspicious occasion of prime minister Narendra Modi’s birthday, News18 is coming up with extensive programming including an exclusive documentary that offers a comprehensive and unbiased look into his remarkable journey. This documentary, titled Vishwa Mitra is scheduled for a special broadcast on the 17 of September 2023.
News18 India has always been committed to delivering credible and insightful content to its viewers. In line with this commitment, Vishwa Mitra promises to provide a unique perspective on the life and leadership of prime minister Modi.
This documentary will delve into many pivotal aspects of prime minister Modi’s journey showcasing his unwavering dedication to the welfare of the common people, his fearless approach to leadership, and his significant global impact. It pays tribute to one of India’s most iconic leaders and highlights his visionary leadership.
Prime minister Narendra Modi has undoubtedly made an indelible mark on India’s political landscape. His influence extends beyond national boundaries, making him a global figure of significance. Vishwa Mitra serves as a fitting tribute to his contributions to the nation and the world.
Tune in to the through-the-day coverage of prime minister Narendra Modi’s birthday and special documentary Vishwa Mitra on News18 India on 17 September 2023.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
