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Net mobile subscribers decline in May: TRAI

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Mumbai: India’s telecom market saw a 6.2 million net decline in mobile subscribers at the end of May, according to the latest monthly subscription data released by Telecom Regulatory Authority of India (TRAI).

Reliance Jio was the only wireless access service provider that added 3.5 million mobile subscribers. Previous data shows that the telecom company added 4.7 million mobile subscribers in April.

Bharti Airtel saw its mobile subscribers reduce by 4.6 million (including the subscribers of Tata Teleservices), the highest loss, followed closely by Vodafone Idea which lost 4.2 million customers. This is several multiples higher than the subscriber decline reported in April which stood at 0.51 million and 1.8 million for Bharti Airtel and Vodafone Idea, respectively.

Similarly, the number of telephone subscribers came down from 1,203.47 million at the end of April to 1,198.50 million at the end of May, at a monthly decline rate of 0.41 per cent. TRAI had reported a monthly growth rate of 0.19 per cent and 1.12 per cent for telephone subscribers in the preceding months of April and March, respectively. Also, Urban and rural telephone monthly subscription decline rates for May stood at 0.47 per cent and 0.34 per cent, respectively.

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The overall tele-density in India decreased from 88.27 per cent at the end of April to 87.84 per cent at the end of May. The share of urban and rural subscribers out of total number of subscribers stood at 55.17 per cent and 44.83 per cent, respectively.

As per reports received from 438 operators in May, the number of broadband subscribers decreased from 782.86 million at the end of April to 780.27 million at the end of May with a monthly decline rate of 0.33 per cent, according to TRAI data. While mobile subscribers and fixed wireless subscribers.

(Wi-Fi, Wi-Max, Point to Point Radio & VSAT) saw monthly decline rates of 0.38 per cent and 2.45 per cent respectively, wired subscribers grew to 22.74 million from 22.42 million at a 1.43 per cent monthly growth rate.

The top five service providers made up 98.80 per cent of the market share of the total broadband subscribers including wired and wireless at the end of May. These included Reliance Jio Infocomm (434.23 million), Bharti Airtel (192. 73 million), Vodafone Idea (119.64 million), BSNL (22.4 million) and Atria Convergence (1.87 million).

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iWorld

Snap hits $1B revenue as subscriptions cross 25 million

Snap’s paid products boom with Snapchat plus, Lens plus and creator subscriptions

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CALIFORNIA: Snapchat’s subscription push is paying off handsomely, with the platform’s direct revenue business now cruising past a $1 billion annualised run rate. At the heart of this milestone is a loyal global subscription community that has just topped 25 million Snapchatters.

Since its launch in late 2022, Snapchat plus has grown rapidly to become one of the fastest-growing consumer subscriptions worldwide. What began as an early-access perk for the platform’s most engaged users has scaled into a robust revenue engine alongside Snap’s ad business.

Snapchat plus thrives because it taps into something deeply human. With more than 946 million monthly active users, Snapchat is fast approaching the one-billion mark. Its subscription service offers personal touches that matter in everyday chats. From pinning a best friend to customising chat wallpapers or adding a Bitmoji Pet, these simple features bring warmth, context and joy to conversations.

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But Snap isn’t stopping there. The company has expanded its direct revenue offerings with paid versions of Lens plus, Snapchat Platinum, and Memories Storage Plans. Lens plus gives subscribers advanced AI and AR creative tools, including exclusive generative AI Lenses and unlimited use of the Imagine Lens for instant image creation. Snapchat Platinum delivers an ad-light experience focused on friends and creators, while Memories Storage Plans give heavy users the option to upgrade storage and keep thousands of their most cherished Snaps safe.

Snapchat is also opening doors for creators. Its new creator subscriptions let fans pay directly for exclusive content, priority engagement, and ad-free Stories, giving influencers fresh ways to connect with their audience.

Snap credits its 25 million subscribers for helping shape the future of the platform. Their creativity, feedback, and enthusiasm not only inspire new features but also fuel Snap’s growing direct revenue business.

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With these moves, Snap is proving that personalisation, self-expression, and friendship aren’t just buzzwords, they’re the secret sauce behind its subscription success.

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