News Broadcasting
Mudra Videotec hopes to have business plan for TV foray ready in a month
After a gap that has spanned some years, Mudra Videotec is putting in place plans to re-enter television software and is looking to have a business plan ready within a month.
Kaushik Roy, Mudra VideoTech CEO, said yesterday his company would be producing television software in several languages but would be working in collaboration with production houses. Mudra will be focussing on intellectual properties (IPs) and marketing and sales while leaving the facilities aspect to its partners. By facilities he meant studios, production hardware, etc, Roy said.
Mudra was in the process of recruiting people strong in programming and ad sales to man their offices in Calcutta, Chennai, Hyderabad and Ahmedabad, Goyal said. It has already recruited staff in Mumbai. The setting up of teams in different cities was because there was a lot of scope in regional language channels, Roy said.
Asked what skills Mudra brought to the table in any collaboration considering it had been out of Television for a number of years, Goyal said there were essentially three factors which made an alliance with his company attractive: strengths in marketing and ad sales, ideas and concept generation and the brand Mudra which was attractive in itself.
Within a month the whole set-up will be in place and then we can go ahead, Goyal said when asked how long it would take to start operations.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
