GECs
MTV launches dating-reality show ‘Gehre Pyaar pe Laath’
MUMBAI: MTV India is no stranger to reality shows. This time round the music network has launched a dating-reality show Gehre Pyaar pe Laath (G.P.L).
The network has adapted and localised the international format show Dismissed, which aired on MTV Networks International. Launched on 28 October, G.P.L airs at 6:30 pm.
Each episode of G.P.L opens up with three people i.e. two guys and a girl or vice versa who go out and spend an entire day together. Starting out as a blind date with a twist, wherein addition to meeting the date, the contestants also meet their rivals, informs an official release.
The mission for the two, in a nutshell, is to destroy the rivals date but ensure that your own date goes smoothly. And as the day unfolds the two guys or the two girls turn on their charm to woo their date. From destinations like amusement parks, arcades and even a sophisticated dinner, the date tests a variety of emotions and bonds. Each episode ends with the wooed choosing just one wooer as his/her final date. For the wooer that wasn’t selected, he/she goes home with a grand G.P.L, states the release.
MTV India VP GM creative and content Ashish Patil said, “Romance, reality, double the number of people you take on a date… and guaranteed double the fun! With a name as provocative as G.P.L., you know it’s going to be one wicked show that only MTV would dare to air.”
With reality TV shows being the most money spinning programme, can more dating reality TV shows be on its way?
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
