GECs
MTV Asia Pacific postpones first edition of Movie Awards
MUMBAI: MTV Asia Pacific has postponed production of the inaugural MTV Asia Movie Awards due to scheduling issues.
MTV is in the process of strategising future plans for the event with its business constituents including the Singapore Tourism Board, sponsors, and the international and regional film and music industries. The awards were supposed to have been held in October.
MTV Asia Pacific president Nigel Robbins stated, “The decision to postpone the MTV Asia Movie Awards was not taken lightly, and we are examining ways to deliver a show that is second to none at a later date. Our first priority to our audience, sponsors and the film and record industry is to deliver a top-notch, star-studded MTV event.”
Currently, there are local versions of the MTV Movie Awards staged in Indonesia, Russia and the US. MTV says that the franchise is one of the most popular of its tentpole events, with its unique twist to ‘traditional’ movie kudofests by offering off-the-wall categories appealing to MTV’s audience such as Best Kiss and Best Fight.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
