eNews
Moneycontrol claims business news leadership
Mumbai: Moneycontrol has beaten its competitors, making it the clear digital leader in business, markets and finance news in India, claims a press release issued by it. The release adds that it has surpassed its key competitors in all major rating categories.
Citing the latest Comscore viewership and readership data, it says that it had 30.02 million unique viewers, in December 2023 which is a growth of nine per cent over the previous month. This has put it leaps and bounds ahead of others in terms of readership size, and monthly traffic. It also registered a hefty 368 million pageviews in December – more than double the page views of the number two in this category. In fact, Moneycontrol’s pageviews in this period, with 13 per cent growth, accounted for more than the combined page views of its two key competitors, the company claims.
Readers and viewers spent a collosal 863 million minutes on Moneycontrol readers in December – four times more than was spent on its main competitor, the company has stated in the release.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
