News Broadcasting
Mobile Media launches interactive TV programs on China’s HTV1
MUMBAI: The Mobile Media Company announced a three-year agreement with China’s Hunan Movie and Television Channel (HTV1), to provide mobile interactive TV shows and services to over 64 million people.
Under the agreement, HTV1 will launch a series of interactive mobile applications from Mobile Media ranging from mobile “Jukebox” type applications to participation TV show formats.
The range of “Jukebox” applications include SMS and MMS chat and poll services that will incorporate content from Hunan TV. A three-hour program format will encourage its audience to interact with each other via SMS, with the messages being screened live during the show.
“Mobile phone to TV screen interaction provides new opportunities to generate revenues and relationships with audiences, and is a great use of non-prime airtime for broadcasters. We see many opportunities for broadcasters to generate one-to-one dialogue with their audiences via the provision of compelling content and interactive TV program formats and services,” said Mobile Media executive vice president and Asia Pacific general manager David J Wong.
According to studies by McKinsey & Company, one of the world’s leading management consulting firms, adding SMS interactivity within certain TV programs not only strengthens viewer loyalty but also boosts the ratings of popular free-to-air programs.
“We have seen first hand the possibilities of Mobile Media’s interactive TV platform. We are excited by the possibilities of enabling our viewers to interact and participate with our programs,” said Hunan Movie and Entertainment Channel CEO Mr Mu.
Commenting on the importance of the China market to Mobile Media, Mobile Media CEO Karsten Hauge said, “In China, there are over 300 million mobile phone users and close to nine million new handsets coming into the market per month. This project represents a critical stage in the development of our business in China and we are pleased to partner with a leading TV station such as Hunan Television.”
News Broadcasting
Rising Bharat Summit 2026 spotlights India’s global ascent
PM Modi keynotes two-day event with ministers, diplomats and icons in New Delhi.
MUMBAI: India didn’t just host a summit, it threw a coming-out party for a nation ready to own the global stage. The News18 Rising Bharat Summit 2026, held on 27–28 February in New Delhi, emerged as a high-octane platform for ideas, vision and strategic dialogue, uniting national leadership, global policymakers, industry titans, defence strategists and cultural icons under the theme “Strength Within”.
Prime minister Narendra Modi set the tone with a keynote that framed India’s resurgence as a reclaiming of lost potential built over generations. “In previous industrial revolutions, India and the Global South were merely followers,” he said. “But in the era of Artificial Intelligence, India is a partner in decisions and shaping them.” He highlighted the country’s thriving AI startup ecosystem and the recent AI Impact Summit attended by over 100 nations.
Union minister Piyush Goyal (Commerce & Industry) stressed India’s readiness to scale exports and deepen manufacturing, while Ashwini Vaishnaw (Railways, I&B, Electronics & IT) positioned technology and infrastructure as twin engines of growth, especially in AI and digital trust. Jyotiraditya Scindia (Communications & North East Development) revealed India’s ambition to lead in 6G through the Bharat 6G Alliance and partnerships with over 30 countries.
Global voices added depth: former Singapore Foreign Minister George Yeo called India’s development “self-sustaining” and strategically vital; ex-UK Chief of Defence Staff General Sir Nick Carter asserted India deserves a seat at the great powers’ table; and former US Commerce Secretary Carlos M. Gutierrez joined ambassadors from Norway, Germany and Sweden in discussions on geopolitical realignment, sustainability and defence preparedness.
Other speakers included veteran investor Ramesh Damani, World Gold Council CEO David Tait, Vianai Systems founder Dr Vishal Sikka, DeepTech Bharat Foundation co-founder Shashi Shekhar Vempati, defence experts Rajesh Kumar Singh, Sunil Ambekar, Patrick McGee, Tom Cooper and Adrian Fontanellaz, plus cultural and sporting icons Kangana Ranaut, Saina Nehwal, PR Sreejesh, Mohammed Shami, Yuzvendra Chahal, Mithali Raj, Anil Kapoor and Yami Gautam.
The summit was supported by Jio Financial Services (Presenting Partner), Phonepe and DS Group (Co-Presenting Partners), Pernod Ricard India and Kia Seltos (Powered By & Driven By), state governments of Uttar Pradesh, Chhattisgarh and Uttarakhand (State Partners), and associate partners including NSE, M3M Foundation and Reliance Industries.
Broadcast live across News18 Network, CNBC-TV18 and CNBC Awaaz, the event reinforced India’s image as a confident democracy and emerging global power proving that when strength comes from within, the world can’t help but watch.
