I&B Ministry
MIB directs digital media entities with FDI to share details within one month
KOLKATA: A month ago, the department for the promotion of industry and internal trade (DPIIT) clarified certain aspects of 26 per cent foreign direct investment (FDI) in digital media. The ministry of information and broadcasting (MIB) has now directed the entities having foreign investment to share details of the company and its shareholding pattern along with the names and addresses of its directors and shareholders within one month.
They have to share other details like names and address of promoters, significant beneficial owners, a confirmation with regard to compliance with pricing, documentation and reporting requirements under the FDI Policy.
Entities which, at present, have an equity structure with FDI exceeding 26 per cent will have to inform MIB and take necessary steps for bringing down the foreign investment to 26 per cent by 15 October 2021 and seek approval of the ministry. To bring any fresh investment, the entities have to seek prior approval of the government.
“Every entity has to comply with the requirements of citizenship of board of directors and of the chief executive officers (by whatever name called). The entities are required to obtain security clearance for all foreign personnel likely to be deployed for more than 60 days in a year by way of appointment, contract or consultancy or any other capacity for the functioning of the entity, prior to their deployment. For this purpose, the entities will apply to MIB at least 60 days in advance and the proposed foreign personnel shall be deployed by the entity only after prior approval of this ministry,” the ministry added in the notification.
Earlier DPIIT clarified that the rule would apply to:-
· Entities uploading/ streaming news and current affairs on websites, apps, other platforms;
· News agencies which supply news to digital media entities and/or news aggregators;
· News aggregators which, using software / web applications, aggregate content from various sources in one location.
I&B Ministry
Digital radio, D2M tech set to reshape broadcasting and public messaging
Govt pushes next-gen delivery while TRAI tightens grip on spam ecosystem
NEW DELHI: India’s broadcasting and telecom landscape is undergoing a quiet but significant upgrade, with digital radio and Direct-to-Mobile (D2M) technologies emerging as powerful tools for mass communication, while regulators step up efforts to tackle spam calls.
According to the Ministry of Information and Broadcasting, digital radio and D2M are poised to transform how content reaches audiences by making more efficient use of spectrum. In simple terms, multiple channels can now be delivered over a single frequency, opening the door to a wider range of free-to-air content.
D2M technology takes this a step further by enabling video, audio and data to be broadcast directly to mobile handsets without relying on SIM cards or mobile data. The result is a resilient and cost-effective data pipe that can deliver everything from entertainment and education to critical emergency alerts, even in low-connectivity scenarios.
At the same time, the Telecom Regulatory Authority of India is tightening its grip on unsolicited commercial communication, better known as spam calls. The regulator has deployed a distributed ledger technology platform to bring transparency and accountability into the system.
Through this blockchain-based setup, consumers can register their preferences on receiving promotional messages, while businesses and telemarketers must also sign up and operate within defined rules. The platform also includes a complaint mechanism that allows users to report spam, with complaints shared across telecom operators for coordinated action.
The government’s broader push is being supported by infrastructure upgrades under the Broadcasting Infrastructure and Network Development scheme. Implemented through Prasar Bharati, the initiative focuses on modernising networks such as Akashvani and Doordarshan, including digitisation and adoption of next-generation broadcast equipment.
In a written reply in the Lok Sabha, Ministry of Information and Broadcasting minister of state for information and broadcasting L. Murugan said these steps are part of a larger effort to promote emerging technologies and strengthen the country’s broadcasting backbone. The response came to a query raised by member of Parliament Rao Rajendra Singh.
Together, these developments point to a dual-track strategy: expanding access to reliable, low-cost content while cleaning up the communication ecosystem. As digital pipes get smarter and spam filters sharper, India’s airwaves may soon feel a lot less noisy and far more useful.
