News Broadcasting
Max announces ‘Sabse Bada Deewana’ contest
MUMBAI: Ahead of the ICC Champions Trophy in September, the telecast rights holder Max is attempting to create a buzz in the market. Driving the initiative is a search for the ‘Sabse Bada Deewana’ to be launched across the country.
Through the hunt, Max will choose the biggest “deewana” from across the country through auditions on-ground across six cities- Lucknow, Jaipur, Bhopal, Surat, Kolkata and Mumbai. Participants could either register by sending a sms “Deewana” to 2525 or turn up for an audition at the venue, said an official release.
Speaking on the onset of Sabse Bada Deewana, Max EVP & business head Albert Almeida says, “This campaign will capture the true passion and fervor of the viewer and showcase what fuels his or her Deewanapan. The idea is to identify these deewanas, capture their deewanapan and present them to other passionate viewers of the channel.”
According to Almeida, the on ground activity will be supported by an extensive off air and on air marketing campaign.
Max will take the biggest deewana and movie fanatic of all times – Sajid Khan across these cities and hunt down the Sabse Bada Deewana of the nation. After rolling out auditions in six cities, the campaign moves further as the six deewanas chosen from the city will then be eliminated by viewer votes and the Sabse Bada Deewana would be chosen from amongst them, adds the release.
News Broadcasting
UDF poised to return to power in Kerala, says Manorama-CVoter survey
Massive opinion poll projects shift in Kerala politics ahead of 2026 Assembly elections.
MUMBAI: The winds of change appear to be blowing through Kerala’s political landscape and this time, they seem to favour the United Democratic Front. A comprehensive mega opinion survey conducted by Manorama News in partnership with CVoter projects a potential comeback for the UDF in the upcoming Kerala Legislative Assembly Elections 2026. The survey, covering all 140 constituencies with a massive sample size of nearly 90,000 respondents, predicts the UDF could win between 69 and 81 seats.
The ruling Left Democratic Front (LDF) is expected to secure 57 to 69 seats, a significant drop from the 99 seats it won in the 2021 elections. This would mean the LDF losing 30 to 42 of its sitting seats. Meanwhile, the National Democratic Alliance (NDA), which drew a blank in 2021, is projected to open its account with 1 to 5 seats.
Region-wise, the UDF is expected to make strong gains in Malabar, winning 25 to 34 out of 48 seats, and in Central Kerala, where it could bag 29 to 33 out of 53 seats. In South Kerala, the LDF is likely to retain an edge with 21 to 25 seats, while the UDF may improve to 12 to 16 seats. The NDA could pick up 1 to 3 seats in the southern region.
The survey was conducted between 14 and 26 March 2026, with additional tracker and snap polls carried out from December 2025 to March 2026. A total of 89,693 respondents participated, ensuring representation across all demographics and social segments.
Manorama News has a strong track record of accuracy, with its previous projections closely matching the actual results of the 2019 and 2024 Lok Sabha elections as well as the 2021 Kerala Assembly polls.
In Kerala’s famously fierce political battles, this survey suggests the pendulum may be swinging back. Whether the final verdict matches these numbers or throws up another surprise, one thing is clear, the 2026 Assembly elections are shaping up to be one of the most keenly watched contests in the state’s history.
