Music and Youth
Max and Saregama – HMV give Bollywood buffs a chance to get lucky with Hrithik
Film and sports channel Max from the Sony stable has announced another tie up with Saregama – HMV. This concerns the upcoming film Na Tum Jaano Na Hum. It stars Hrithik Roshan, Saif Ali Khan and Esha Deol. The two parties had earlier worked on promotions concerning the romantic Kaho Na Pyaar Hai and the suspense film Aks.
The companies see the campaign as breaking new ground in the positioning and promotion of a film that goes beyond half an hour slots on channels.
An official release informs that the contest will see 10 winners meeting Hrithik Roshan in London on 10 May. He will perform his first ever international stage show.
The contest concerns a question based on the movie. The contest which has been on air since 15 March will conclude on 31 March. Winners will be picked up by the star on Sony’s show Boogie Woogie the release states.
Besides the trip the winners will also get an exclusive photograph taken with Hrithik the release states. The London stay is for three nights and four days
Apart from the contest, the “making of” and the “showcase” of Na Tum Jaano Na Hum will be aired on MAX and SET respectively. Special 3-minute vignettes will air on MAX and SET throughout the day for a week prior to the film’s release.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
