e-commerce
Instamart to deliver JioBharat and JioPhone Prima Phones in just 10 minutes across 95 cities
MUMBAI: Instamart, India’s pioneering quick commerce platform, has partnered with Jio to launch the telecom giant’s popular mobile phones on its platform. Now customers across 95 cities in India can order JioBharat and JioPhone Prima2 phones on Instamart and have them delivered to their doorstep in minutes, a first-of-its-kind launch on a quick commerce platform.
The models available as part of this launch include the JioBharat V4 and JioPhone Prima2 in the range of Rs 799 and Rs 2799, making them extremely affordable and accessible to Instamart’s consumers Whether for staying connected, gifting a loved one, or as a reliable secondary device, users across metros, tier 2, 3 and 4 cities can now access Jio’s value-driven mobile phones with unmatched speed and convenience through Instamart.
On this partnership, Instamart CBO Hari Kumar G said, “At Instamart, we are continuously redefining the role of quick commerce in everyday life. Our partnership with Jio marks a significant step in making essential technology, like phones, more accessible than ever. By enabling the instant delivery of Jio phones across 95 cities, we’re not just offering convenience; we’re partnering with Jio to bring affordable connectivity and digital access closer to millions, within minutes.”
Reliance Jio Infocomm Ltd president Sunil Dutt said, “This strategic partnership with Instamart marks yet another step in our mission to empower every Indian with affordable digital connectivity. By making our popular JioBharat and Prima phones available for instant delivery across 95 cities, we are ensuring that the power of the internet and digital connectivity reaches our users within minutes. It’s about bringing the digital revolution directly to every doorstep, faster than ever before.”
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e-commerce
Flipkart rolls out 105 per cent bonus for 20,000 employees
Strong FY25 performance drives payouts even as layoffs and shifts unfold.
MUMBAI: In a year where belts were tightened and rewards loosened, Flipkart seems to be playing both offence and defence trimming roles on one hand while handing out a generous 105 per cent bonus on the other. The Walmart owned e commerce major has rolled out a 105 per cent bonus payout for 2025, covering nearly 20,000 employees, signalling a year of steady operational momentum even as the company navigates restructuring pressures. The payout, communicated internally by chief human resources officer Seema Nair, is tied to performance across key metrics including growth, operational efficiency, financial outcomes and people indicators, a combination that suggests the company is inching closer to its long stated goal of sustainable profitability.
Employees at SD level and below are set to receive their bonuses in March, while payouts for senior leadership, including vice presidents and senior vice presidents, will follow after the close of the performance cycle. The elevated 105 per cent multiplier stands out in a sector where cautious payouts have increasingly become the norm, pointing to what appears to be a relatively strong internal scorecard for FY25.
Yet, the announcement arrives with a noticeable contrast. Earlier this year, Flipkart reduced its workforce by around 300 roles as part of its annual performance review process. While officially framed as performance driven, the juxtaposition of layoffs alongside above target bonuses reflects a more nuanced balancing act, one that prioritises cost discipline while continuing to reward and retain high performing talent.
This dual approach is becoming increasingly common across the technology and e commerce landscape, where companies are navigating an uneven hiring environment while under pressure to deliver profitability. Rewarding top contributors, even amid selective workforce reductions, allows firms to maintain morale and retain critical talent without losing sight of financial prudence.
At the same time, Flipkart is also undergoing leadership shifts that hint at a broader strategic recalibration. Nishant Verman has been appointed senior vice president for corporate development and partnerships, while group chief financial officer Sriram Venkataraman is set to step down. Ravi Iyer will take on expanded responsibilities within the finance function, marking a reshuffle at the top as the company gears up for its next phase.
These changes come amid reports that Flipkart is planning to shift its holding structure back to India, a move widely interpreted as groundwork for a potential public listing. While timelines remain fluid, the combination of stronger financial discipline, leadership restructuring and employee incentivisation suggests a company preparing itself for greater scrutiny and scale.
For employees, the 105 per cent payout offers a welcome boost in what has otherwise been a period of adjustment. For Flipkart, it is a signal that even as it cuts where necessary, it is willing to spend where it counts. In the high stakes game of growth versus profitability, the company appears to be hedging its bets carefully, rewarding performance while reshaping itself for what could be its most defining chapter yet.
