Hindi
Indian Film Exporters Association renamed to include all content owners
Mumbai: Indian Film Exporters Association has been renamed as Entertainment Content Owners Association of India (ECOA) to adapt with the changing times. The association has also unveiled its new contemporary logo to reflect its refreshed identity.
“ECOA is symbolic of the changing times & acknowledges the meteoric growth of TV, OTT & digital – hence the body also wanted to bring them in their purview & expand their membership to these platforms too,” said the association in a statement on Thursday.
In its new avatar, ECOA will extend its membership to all the entertainment content owners of all languages, genres & formats across all audio-visual platforms, and will not be restricted to films, announced ECOA president Sushilkumar Agrawal.
“We are extremely happy to rechristen & relaunch ourselves and outspread our services to more platforms. The landscape of entertainment has changed drastically in the current times both in terms of production & exhibition, hence bringing its own set of challenges along with it,” said Agrawal. “We at ECOA invite all to be a part of our illustrious family & trust us with our history & expertise in safeguarding the content.”
Other than Sushilkumar Agrawal, the other committee members of ECOA are Hiren Gada (vice president), Ashok Jain (secretary), and RK Duggal (treasurer) among others.
Indian Film Exporters Association was formed in 1963 by Lim Billimoria & few other Indian film exporters to promote & facilitate the commerce of Indian films abroad. ECOA is also a prominent member of various important associations and apex bodies like FICCI & FFI.
The ECOA said it will create B2B opportunities on its website & platforms for content owners to promote & monetise their content globally. It will also participate in important film markets & festivals globally & represent the objectives of the association and the interest of the Indian entertainment content owners.
The association is planning to soon approach the information & broadcasting ministry for appointing itself as an enlisted association for content registration & other related activities.
Hindi
Zee5 and Applause Entertainment team up for whodunnit ‘Everybody Loves Sohrab Handa’
Rajat Kapoor directs star-studded murder mystery streaming from 10 April.
MUMBAI: Zee5 is serving up another killer collaboration and this time, the murder mystery comes with a generous side of dark humour and family dysfunction. The streaming platform has partnered with Applause Entertainment and Mithya Talkies to bring Everybody Loves Sohrab Handa, a fresh, twisted whodunnit written and directed by acclaimed filmmaker and actor Rajat Kapoor. The film will stream exclusively on Hindi Zee5 from 10 April.
The movie reimagines the classic murder mystery genre with a contemporary, darkly comic edge. It revolves around a group of friends and family who smile, drink, and celebrate together until the silence snaps and long-buried secrets spill out. The stellar ensemble cast includes Vinay Pathak, Ranvir Shorey, Waluscha De Sousa, Saurabh Shukla, Chandrachoor Rai, Neil Bhoopalam, Koel Purie, Palomi Ghosh, and Rajat Kapoor himself.
This latest offering continues the successful partnership between Zee5 and Applause Entertainment, which has previously delivered diverse hits such as Mithya, Bloody Brothers, and Jab Khuli Kitaab.
&TV Business Head of hindi Zee5 and chief channel officer Kaveri Das said, “Our collaboration with Applause Entertainment has consistently delivered distinct, high-impact storytelling. Everybody Loves Sohrab Handa is a natural progression, reinforcing our focus on genre-led content with a compelling whodunnit premise and a strong ensemble cast.”
Applause Entertainment business head for movies Sunil Chainani added, “This film adds yet another compelling layer to our slate with Rajat Kapoor’s unmistakable voice.”
Rajat Kapoor shared, “What interested me was not just the mechanics of a whodunnit, but the emotional violence that precedes physical violence. These are people who smile at each other, but there’s so much that is not said.”
The film promises razor-sharp writing, layered performances, and simmering tension, inviting viewers not just to solve the crime but to unravel the complex relationships at its heart.
If you love a good murder mystery served with wit and emotional depth, Everybody Loves Sohrab Handa looks set to be your next addictive watch. Mark your calendars, the whodunnit drops on Hindi Zee5 from 10 April.
