News Broadcasting
India TV’s election 2024 coverage gets a flavorful twist with new shows
Mumbai: India TV, a prominent news broadcaster known for its innovative approach to news coverage, has come up with extraordinary ideas for groundbreaking lineup of new shows dedicated to providing in-depth coverage and analysis of the much-anticipated 2024 general elections in India. As the only newsgroup with CTV-first news channels in the country, India TV continues to set new standards in journalism by offering viewers a diverse range of programs aimed at informing, engaging, and empowering the public in the realm of elections.
India TV’s new programming lineup includes “Abki Baar Kiski Sarkaar,” “Jaati Ganit,” and “Chunav 360,” each providing unique perspectives on the upcoming 2024 general elections. “Abki Baar Kiski Sarkaar” takes a forward-looking approach, airing twice daily, Monday to Friday at 10 am and 7 pm, to predict potential election outcomes through expert insights and data-driven analysis, offering viewers a glimpse into India’s future political landscape. Meanwhile, “Jaati Ganit” airs daily at 10.20 pm, delving into the influence of caste dynamics on voter behavior and political outcomes, shedding light on an often-overlooked aspect of the electoral process. “Chunav 360,” airing daily at 7.20 pm, provides viewers with a comprehensive view of the elections, covering campaign strategies, voter sentiments, and various dimensions of the electoral landscape, ensuring a holistic understanding of the electoral process.
Aap ki Adalat, one of the most renowned shows in India, will also provide viewers with exceptional insights into various viewpoint on elections directly from the leaders themselves, hosted by the esteemed Anchor Rajat Sharma. The special edition of Aap ki Adalat focusing on elections will offer the latest updates on each leader’s perspective, revealing secrets never disclosed before. The appearance of Madhavi Lata and Revant Reddy as guests on Aap ki Adalat was a success. Prime Minister Modi even took to Twitter to praise Madhavi Lata’s episode, hailing it as one of the finest shows.
India TV’s new programming lineup also includes “कॉफ़ी पर कुरुक्षेत्र” and “400 Ka Root,” two shows designed to offer viewers unique insights into the upcoming 2024 general elections. “कॉफ़ी पर कुरुक्षेत्र” is set to air daily at 6 pm provides a casual yet insightful setting for discussing election-related matters over coffee. On the other hand, “400 Ka Root” is dedicated to decoding the intricate mathematics behind elections, analyzing constituencies, voting trends, and key battlegrounds covering impact of south India politics on national elections.
“Muqabla” engages directly with the audience, capturing their diverse viewpoints and sentiments on the elections. “Bike reporter” presents a unique approach to news coverage, with a TV anchor traversing India on a bike to deliver amplifies voices and perspectives of the people, reflecting their opinions, views, and support concerning the 2024 elections. Together, these shows epitomize India TV’s commitment to delivering comprehensive and diverse coverage of one of the nation’s pivotal democratic events.
“Modi Aur Musalman” delves into the pulse of Muslim-majority areas during the 2024 elections, offering insightful feedback and perspectives. Through “Pradhanmantri Kaun Banega,” a packaged show, viewers are presented with comprehensive coverage of the election landscape. “Maidan e-Jung” brings ground reporting to the forefront, offering a raw and unfiltered view of the political battleground. Finally, “Hot Seat” ignites discussions on various electoral seats across India, dissecting their significance and potential impact on the broader political spectrum.
With the launch of these new shows, India TV aims to provide viewers with an in-depth understanding of the 2024 general elections, revamping viewing experience for the audience, ensuring they stay informed and engaged throughout the electoral journey. By combining timely updates, expert analysis, and engaging discussions, India TV continues to uphold its reputation as a trusted source of news and information for millions of viewers across the nation. As the countdown to the elections begins, viewers can look forward to insights and compelling debates on India TV, reaffirming its commitment to delivering excellence in journalism.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
