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India cracks down on gaming addiction, inspired by Australia’s ban move

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Mumbai: In a bold move to tackle the rising concerns of online gaming addiction among children, the Indian government has drawn inspiration from Australia’s under-16 social media ban to craft its own set of protective measures. Picture a brighter, safer digital playground—where kids explore responsibly, shielded from the traps of addiction and harmful content. With fresh policies and advisories, India is taking a joyful leap towards making the internet a safer, more accountable space for its youngest users.

The Ministry of Electronics and Information Technology (MeitY) has enacted the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 (IT Rules, 2021) to ensure that intermediaries, including social media platforms, adhere to strict due diligence obligations. These rules mandate that intermediaries refrain from hosting or publishing content that violates existing laws or promotes gambling, money laundering, or content harmful to children. Platforms are held accountable for the swift removal of unlawful information and addressing user grievances under these provisions.

Additionally, the Ministry of Education has issued advisories for parents and teachers on overcoming the downsides of online gaming. The advisories, issued in 2021, emphasise that unrestricted online gaming can lead to severe addiction, classified as a gaming disorder, and warn of the associated mental and physical stress on children. The government has recommended the widespread circulation of these advisories to raise awareness and encourage effective action among parents and educators.

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The Ministry of Information and Broadcasting (MIB) has also taken proactive steps to regulate gaming advertisements. In its advisory to private satellite television channels, MIB stipulated guidelines that prohibit gaming advertisements from depicting individuals under 18 years of age. It further mandates disclaimers warning of financial risks and the addictive nature of gaming. Advertisements must avoid portraying gaming as an alternative employment option or as a marker of success.

In 2024, the MIB issued an additional advisory to media and social media platforms, urging them to refrain from broadcasting advertisements for online betting platforms. It also advised online intermediaries not to target such advertisements at Indian audiences.

The Ministry of Home Affairs (MHA) has taken significant steps by establishing the Indian Cyber Crime Coordination Centre (I4C) to provide a coordinated framework for law enforcement agencies addressing cybercrimes. The MHA also launched the National Cyber Crime Reporting Portal (https://cybercrime.gov.in) to allow the public to report cybercrimes, including those targeting children. A toll-free helpline, 1930, has been set up to assist citizens in lodging cybercrime complaints efficiently.

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These initiatives represent the government’s multi-faceted approach to safeguarding children from the harmful effects of online gaming while ensuring a secure and accountable digital environment.

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I&B Ministry

Prasar Bharati sets EPG standards for DD Free Dish platform

New specs define 7-day guide, LCN mapping, and device compatibility.

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MUMBAI: Your TV guide just got a backstage pass structured, scheduled, and far more in sync. Prasar Bharati has released detailed technical specifications for Electronic Programme Guide (EPG) services on DD Free Dish, laying down a standardised framework for how channels and programme information are organised and delivered. At the core of the update is a defined EPG data structure, covering genre-based categorisation, scheduling formats, and Logical Channel Numbering (LCN). The aim is simple: make navigation less guesswork and more guided experience across the platform’s over 40 million households.

The specifications also introduce a seven-day programme guide window for each channel, alongside clear rules for channel grouping and LCN mapping effectively deciding not just what you watch, but how easily you find it.

On the technical front, the document outlines requirements for Program Specific Information (PSI) and Service Information (SI), including descriptor usage across tables such as PAT, BAT and NIT. It further details service lists and network linkage parameters, giving OEMs and developers a clearer blueprint for integration.

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Importantly, the framework is designed to work seamlessly with television sets equipped with in-built satellite tuners, enabling users to access DD Free Dish directly without additional hardware, an incremental but meaningful step towards simplifying access.

The platform will continue to operate on GSAT-15 transponders, using MPEG-4 compression and DVB-S2 transmission standards, ensuring continuity even as the interface evolves.

While largely technical, the move signals a broader push towards standardisation and user-friendly discovery in India’s free-to-air ecosystem because sometimes, the real upgrade isn’t what’s on screen, but how easily you get there.

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