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ImaginAsian Entertainment makes appointments, promotions

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MUMBAI: ImaginAsian Entertainment has announced the addition of two new executives to its team, as well as two promotions.

The New York based firm provides cross-platform entertainment targetting the more than 14 million Asian-Americans living in the US.

J. Edward Lee has been appointed as executive VP and COO. Prior to joining ImaginAsian, Lee was first the co-founder and senior vice president of the interactive cable TV technology company WorldGate, and later joined the technology company Predictive Media where he served as executive vice president.

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Tino Calabria is the VP of operations. He joins ImaginAsia with 21 years of experience in operations with Viacom, with his most recent position as MTV US VP, on-air operations and media management.

ImaginAsian Entertainment also announced the promotions of Anil Srivatsa from senior VP of affiliate sales and operations to executive vice president of affiliate sales and new business development and David L. Chu from VP of programming and production to senior VP of programming and production.

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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