News Broadcasting
ICC Champions; AIR to broadcast ‘Live’ from 15 Oct., DD to show 9 matches
MUMBAI: All India Radio has acquired the radio broadcast rights from the Global Cricket Corporation (GCC), who holds the international rights for the ICC events. AIR will broadcast Live commentary on all the main league matches of the ongoing ICC Champions Trophy beginning Sunday, 15 October. The commentary will be broadcast in English and Hindi alternately.
65 medium wave stations of All India Radio spread across the country and all FM Gold Channels of AIR will relay the commentary from 2.20 pm on all match days. AIR FM Rainbow will carry hourly updates about the matches and a special interactive studio based programme will be broadcast during the innings break.
The ICC Champions Trophy on AIR is being marketed by the Prasar Bharati Marketing Division in Delhi. Several leading advertisers including Nokia, Hindustan Lever, Dabur, BSNL, Indian Oil have been roped in for sponsorship, informs an official release.
In addition, Doordarshan will also telecast nine key matches of the ICC Champions Trophy, which include all – India matches, the semi finals and the final on its national network DD National.
Doordarshan will also air a match analysis show ‘Fourth Umpire’ – before, during the lunch break and after the match. One hour highlights of the match will be shown the following day from 8 am to 9 am. The telecast of key matches on DD National will enable more than 45 million TV homes in India to tune into the ICC Champions Trophy.
Doordarshan has a revenue share arrangement with GCC for broadcasting the matches on its terrestrial channel. Nimbus Sports is marketing the event.
AIR will broadcast the following matches:
15 Oct – India vs England Jaipur
16 Oct – New Zealand vs South Afrcia Mumbai
17 Oct – Pakistan vs WI / SL Jaipur
18 Oct – Australia vs WI / SL Mumbai
20 Oct – New Zealand vs WI / SL Mumbai
21 Oct – Australia vs England Jaipur
24 Oct – South Africa vs WI / SL Ahmedabad
25 Oct – New Zealand vs Pakistan Mohali
26 Oct – India vs WI / SL Ahmedabad
27 Oct – Pakistan vs South Africa Mohali
28 Oct – England vs WI / SL Ahmedabad
29 Oct – Australia vs India Mohali
1 Nov – First Semifinal Mohali
2 Nov – Second Semifinal Jaipur
5 Nov – Final Mumbai
The broadcast schedule on DD National is as follows:
15 Oct – India vs England Jaipur
17 Oct – Pakistan vs WI / SL Jaipur
21 Oct – Australia vs England Jaipur
25 Oct – New Zealand vs Pakistan Mohali
26 Oct – India vs WI / SL Ahmedabad
29 Oct – Australia vs India Mohali
1 Nov – First Semifinal Mohali
2 Nov – Second Semifinal Jaipur
5 Nov – Final Mumbai
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
