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Hungama Digital Media announces strategic partnership with VUZ

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Mumbai: Hungama Digital Media, a digital entertainment company in Asia, is excited to announce its strategic partnership with VUZ, a pioneering immersive video platform. This collaboration is set to redefine digital entertainment and social interaction, reaching a combined audience of over 200 million users globally.

Hungama’s extensive influence in the Indian digital entertainment landscape provides a unique opportunity to integrate VUZ’s cutting-edge immersive technologies. This partnership will offer Indian users access to exclusive events and experiences, bringing them closer to the glamour of The Oscars, Hollywood premieres, NBA, Formula 1, LaLiga, and major regional concerts. Additionally, it will feature original content from top-tier creators and celebrities, offering unparalleled engagement and entertainment.

Hungama’s established partnerships with telecommunications companies across India will be crucial in integrating VUZ’s platform seamlessly. This integration is anticipated to significantly increase reach and growth for both companies, offering Indian users access to a diverse array of events, including cultural festivals, music concerts, and exclusive behind-the-scenes content from the entertainment industry.

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With Hungama’s support, VUZ will be able to curate compelling local content from these events, forging stronger connections between creators and their audiences in India. This will enrich the overall user experience and foster deeper engagement with the platform.

Echoing the shared enthusiasm for this promising venture, Hungama Digital Media CEO Siddhartha Roy articulated his vision for the partnership with VUZ, highlighting the transformative impact it is poised to have on the entertainment landscape. He remarked, “We couldn’t be more excited about teaming up with VUZ, as it represents a significant leap forward in our commitment to delivering entertainment experiences to our users. By combining VUZ’s immersive technology with Hungama’s vast reach & content, we’re revolutionizing how people experience entertainment in Asia, Africa and the Middle East Together, we aim to create a seamless, immersive experience that will set a new benchmark in the industry and drive the future of entertainment.”

Speaking about the partnership, VUZ founder Khaled Zaatarah, expressed enthusiasm about the collaborative opportunities ahead, saying, “We are delighted to join forces with Hungama, a trailblazer in the digital entertainment domain. This partnership not only amplifies our reach but also reinforces our commitment to delivering unparalleled immersive experiences to users across Asia and Africa. Together, we are poised to reshape the landscape of social interaction and content consumption.”

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As Hungama and VUZ embark on this transformative journey, they remain dedicated to driving innovation, fostering creativity, and enriching the digital experiences of users across India. This partnership signifies a new era of entertainment, setting the stage for the future of immersive digital content.

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Paisabazaar launches Credit Premier League 2.0

Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.

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MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.

Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.

All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.

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Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”

The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.

Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.

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In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.

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