News Broadcasting
HBO trains sights on housewives with ‘Time Out’
MUMBAI: HBO is set to target the housewife from September with Time Out, an alternative to the routine morning fare trotted out on other channels.
An official release informs that the channel will bring two movies, back-to-back every weekday afternoon, starting 11 am in the programme band HBO Time Out. The films run the gamut from period pieces, to family films to serial killer thrillers. The entertainment saga begins 2 September with Poison. Other films that will be screened include Sense and Sensibility, Beethovens 2nd, The Bone Collector, Outbreak and Striptease. The last one, the Demi Moore starrer, comes a surprise as one associates that kind of film with late night viewing.
In addition, the channel has announced that to coincide with the Emmy season, it will have the programme block HBO Original Movies – Emmy Stunt. The films will air next month every Monday at 9:30 pm. The treat begins on 2 September with the Triple Emmy award winning, HBO Original film examining the war against aids And The Band Played On. Starring Richard Gere, Matthew Modine and Alan Alda, the real-life drama chronicles the tragic, time-consuming battles among government agencies, gay groups and scientists that hindered the discovery and research on the AIDS virus. The film shows how the gay population in San Francisco came to be at risk in the early 1980s.
Speaking on the programming initiative MD HBO South Asia James P. Marturano said: “HBO Original productions are a strong differentiator for the channel to create extra value for our viewers since these are programs that are not released theatrically and premiere exclusively on HBO channel.”
Currently, HBO claims to produce an average of six original films per year.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
