News Broadcasting
Full text of Star Group’s official statement on Balaji stake acquisition
MUMBAI: Star Group and Balaji Telefilms Ltd. Balaji announced that Asian Broadcasting FZ-LLC (ABF), a Star affiliate, and Balaji today reached a definitive agreement under which ABF would be issued approximately 13.694 million shares at Rs 90 per share to give it a 21 per cent stake in Balaji by investing a total of Rs 1.23 billion in Balaji. Following completion of the acquisition, which is subject to regulatory approvals, ABF expects to be able to hold up to 26 per cent in Balaji following the public offer to the shareholders of Balaji as per the takeover Regulations and/or through warrants that will be issued to it.
The acquisition of Balaji is in line with Star’s strategy of increasing content production in India. Balaji is the largest content production company in India, producing shows in various languages including Hindi, Telugu, Tamil and Kannada. Its television productions such as Kyunki Saas Bhi Kabhi Bahu Thi and Kahaani Ghar Ghar Ki regularly top the ratings charts in the country.
Commenting on the deal, Star Group CEO Michelle Guthrie says, “We are thrilled to acquire a stake in Balaji, with whom we enjoy a productive and rewarding relationship. Balaji, under the continuing management and leadership of the Kapoors and with its unique pool of creative talent, has become one of the most important companies in the evolving and increasingly competitive media arena in India. As Star continues to expand its services and offer more choices to viewers, we see enormous strategic benefits from strengthening our relationship with Balaji.”
Balaji Telefilms chairman Jeetendra Kapoor says, “We are excited about having Star as an investor in the company. We believe that the investment made in the company would assist in achieving a higher level of growth and in the process generate significant value for all the stakeholders.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
