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Foxtel Debuts IPTV Service

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MUMBAI: Foxtel has launched a new Internet TV service, Foxtel Play, which allows customers with a broadband connection to watch programming live or on a catch-up basis.

The series is currently live, ahead of its official launch on 11 August. Foxtel Play is delivered over the Internet, initially eligible on Samsung Smart TVs, Xbox 360 and computers. Customers can watch a range of sports, drama, entertainment, documentary and movie channels live or on demand with no lock-in contract or installation costs. The packages feature more than 40 live channels, including Showcase, Fox8, History, National Geographic, FX, MTV and more. There are also hundreds of VOD titles.

The Foxtel Go service will be available to Foxtel Play customers as part of their subscription. This will allow customers to access Foxtel Go on up to two registered devices, including iPads and select Samsung smartphones and tablets.

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Foxtel chief executive Richard Freudenstein said, “We‘re thrilled to offer Foxtel Play as a new way to introduce more people to our unparalleled programming. Our core set-top box subscribers are already experiencing great features, including Foxtel Go and On Demand. Now, Foxtel Play gives even more Australians who might not be able to access the core service the freedom and flexibility to enjoy Foxtel across multiple connected devices and at price points to suit different budgets and tastes.”

Foxtel‘s executive director of product Jim Rudder added, “Foxtel Play broadens our internet TV service and gives customers a Foxtel internet TV offering across a host of devices. We‘ve also had fantastic feedback to Foxtel Go since its launch and have responded by upping the number and type of devices customers can use to access it.”

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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform

Platform says majority of new members now identify as single

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INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.

The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.

The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.

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“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.

The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.

Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.

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The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.

Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.

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