GECs
earthTV to launch in Korea next month
MUMBAI: Programming produced by earthTV, which operates a remote-controlled broadcast camera network will launch across Korea on JoongAng Broadcasting’s Q Channel, on 5 February 2007.
earthTV programmes Motion Time Lapse, Earth Quiz and Best of The World Live will air 20 times daily across Q Channel’s broadcast schedule.
Q Channel head Christina Lee says, “earthTV’s innovative programming is a perfect fit for the new Q Channel line-up which will feature world class documentary and factual programming. We look forward to developing a significant and lasting partnership with earthTV.” Q Channel has 7 million subscriber households in Korea.
Launched in 2002, earthTV utilises its patented, remote-controlled camera technology to produce programming from its network of more than 70 remotely-controlled cameras around the world.
earthTV’s president Thomas Hohenacker said, “earthTV is undergoing exceptional growth at this time, and our launch in Korea highlights our focus on growing earthTV across the Asia Pacific, and globally, during 2007.”
Among other recent developments, earlier in January 2007, earthTV unveiled its new online platform www.earthTV.com and the site is already attracting huge web traffic worldwide.
Programming produced by earthTV appears daily on more than 40 TV channels worldwide, as well as on mobile and online platforms.
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
